Routinely Rotate End Cap Dollar Store Merchandise Displays

Mar 29
15:13

2012

Bob B. Hamilton

Bob B. Hamilton

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One of the most noticeable areas in your store is the end cap display. These areas will prove invaluable when it comes to selling certain dollar store merchandise. However, you will need to stock them with the right items as well as manage them effectively in order to reap the benefits.

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One of the most noticeable areas in your store is the end cap display.  These areas will prove invaluable when it comes to selling certain dollar store merchandise.  However,Routinely Rotate End Cap Dollar Store Merchandise Displays Articles you will need to stock them with the right items as well as manage them effectively in order to reap the benefits. 

It is important for you to never let your end cap displays get too empty.  You will need to check them periodically to ensure they stay full.  In addition to being fully stocked, you will want to ensure they are always organized.  Customers do not really appreciate displays that are too disorganized.  In fact, they will usually walk right by if everything seems to be out of place.  Needless to say, this will not help take advantage of your end caps. 

In addition to keeping end caps organized and fully stocked, it is also a good idea to rotate the dollar store merchandise displayed on them every so often.  Customers who come into your store on a regular basis will appreciate the freshness of seeing something new in the area every time. 

There are various ways you can use the end cap displays in your dollar store too.  You could use the area to highlight certain items that are located down the aisle.  This may entice customers to actually walk down the aisle and pick up other products too.  Also, you could use the end caps to display complementary items of the products sold on that particular aisle.

You should already know that certain types of dollar items will sell much better than others in your store.  Hot items would probably sell even better if you filled your end caps with them.  The particular location of the end caps should also be taken into account.  Those that are located closer to the front of your store will be even more important for sales.

When it comes to your dollar store merchandise end cap displays, be sure to use them to promote sales every now and then.  This will help excite your shoppers by providing them with special deals on hot items.

Although end caps are very noticeable areas in your store, it would be a good idea to put up a few signs.  Signs will help attract even more attention to these areas.  Ideally, you will use signs that have bright colors and easily readable fonts.  Brightly colored signs not only help to draw attention to the end caps, but they also help brighten up your store as well.