Saving Money with a Trade Show Display Rental

Attending exhibitions and trade shows can be an integral way of enhancing the brand that your company has and making your products and/or services more visible to your targeted demographic. A display rental can increase your sales, improve your customer base and generate leads. Attending these shows with your displays can also help you to establish new contacts and also to keep abreast of the latest trends in the industry. 

What you may wonder is whether you should opt for a trade show display rental or whether you should just go out and purchase a display from the start. A trade show display rental is a smart move and is preferable to buying, especially if you are new to the circuit. Showing your wares at a show can brings more success you way as it can bring more business right to your front door! 

Renting a trade show display or exhibit will help you to keep your costs down. This is especially the case if you are a first-time exhibitor and just learning the tricks of the trade. By renting you will be able to ascertain if you have a positive Return on Investment (ROI) before you actually spend the money on a display of your very own. Renting will help you to decide if buying is worth your while at the present time. It gives you a feel for what people are looking for as well, without putting out too much money all at once. 

Another advantage of renting a display or exhibit to take to a exhibition is that you can test out a new market without having to sink a great deal of money into it. When you purchase a display then you have to make a commitment to it right away. Renting on the other hand gives you more room to experiment for less money. If you have been going to shows for some time and are thinking about doing something new with your company then finding ways to spend less will always work in your favor. If the rental does not work to your advantage then you can simply return it to the rental company and turn your attention in a different direction. 

A trade show display rental means that the responsibility for everything from long-term storage fees to inventory management costs to maintenance does not fall on your shoulders. You also can be assured that the display will be in top-notch shape when you have it delivered.

If you purchase a display then you have to take care of everything on your own and with your own money. With a rental you do not have to repair any damages nor do you have to worry about where you will store the display or how you will get it to the show. Both transportation costs as well as labor costs are very minimum when you rent but high when you buy. If you do not have any extra money to spare then a trade show display rental will work to your advantage to a greater extent than will the purchase of one.