The ABC's of Internet Marketing With Video Squeeze Pages - A Guide to List Building

Mar 8
08:55

2010

Sagi Venkata Ramana

Sagi Venkata Ramana

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What separates the ordinary from the extra ordinary in the world of marketing? A killer squeeze page is the answer. A simple page, which doesn't have the glamour of a webpage, nevertheless is considered very important.

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Squeeze pages are by far the most effective methods to build a mailing list for marketing purposes. They work like charm in getting scores and scores of people to sign up. These people or your prospects visit your page,The ABC's of Internet Marketing With Video Squeeze Pages - A Guide to List Building  Articles look at your offer and then either decide to sign up or not.

For a marketer, it might be very difficult to digest that he couldn't get a visitor to sign up for something that is free (in most cases the offer is free). This is because if you can't make a small sale then how can you sell your product that costs money?

Take heart. The problem is not with your marketing capabilities. The problem lies in your page itself. Among many things, the most common errors that most Internet marketers commit is wrong choice of words, lack of coherence between text and design and not using a video.

There are many squeeze pages online and they don't fare as well as those which have videos. This is not just in terms of traffic but in terms of conversions which ultimately matter. So if you are trying hard to just get traffic, you will be nowhere. You have to also make conversions.

Squeeze pages with product videos give the visitor a taste of what he is going to get but just a taste. The objective is to make him sign or/and to get him go to your sales page. To do this you have to bait him with promise of information. But to get him to believe in your promise, your video should be nothing short of brilliant.

Making a good video requires skill. It has to be shot properly and then edited. The frame transitions should be made to look smooth. This is the mark of a professional video. The encoding for the web should also be done in such a manner that the video does not loose noticeable quality nor does it become too bulky to stream.

If you get a professional video presentation done, you can be sure that your page has all it needs to convert. Saves time and your list will be handed to you on a golden plate.

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