Making squeeze pages is an art. And just like every other art that can be performed only by an artist, there are artists for making squeeze pages as well. There are many aspects to it that need to be taken care of keeping the visitor in view.
It is said that better be late than sorry. This old adage is true every where. More so in Internet marketing. Here is how.
When Squeeze pages were conceived, many marketers thought that it was not going to work. They were certain that their existing websites would do the job. Little did they then realize the importance of an opt in list. They were living in the present worried about their sales.
Those who did use it had a sense of the future. They knew that their customers are of two groups. The present and the future. Hence they put up squeeze pages with offers that attracted visitors to sign up. They also maintained a good rapport when their prospects. All of this paid off and it made big sales down the line. It was at this time that those who were skeptical of squeeze pages initially, grudgingly admitted to their short sightedness.
The text Squeeze Page was indeed a revolution of sorts. But it is now time for video squeeze pages. With Web 2.0 lurking in the horizon, all forms of communication would be replaced by video.
A video page is a worthy replacement to text pages. A marketer can say more and he can say it better. More importantly, a visitor can learn more. It also serves to build trust and loyalty. A marketer becomes a brand only if his prospects and clients trust him.
To win the trust of your visitor, your page has to be trustworthy. And you can have such a page only if you get a professional to design it for you. All your ideas and thoughts can only be put in if you decide to make it from scratch. You can't do so with a template or a page generator. What you need is a Custom Tailored page done by a thorough professional.
If you missed the bus the last time around, don't miss it this time and don't say that you weren't warned.
-Venkat
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