Are You Serious About Producing Video Merchandise?

The most popular video creations almost have found to way to capture that normal look - everything seems to open up spontaneously but as anyone who has ever assisted with a professional video project will tell you, it takes great preparation to get a feeling of spontaneousness. Experience instructs that nearly all issues encountered during the creation of video wares are caused by bad planning-or a complete deficiency of planning. You've probably witnessed the short videos that cisco.com is utilizing in its campaign to promote the "human network".  In one of the more haunting videos, a kid named Myles dances in his kitchen and an older male, in all likelihood his large brother, points a camera telephone at Myles and says, "Do something cool". Myles executes some acceptable dance steps as the spot shows individuals all over the Earth watching the 30-second video on their mobile phones and laptop computers. Finally we see a kid, approximately the same age as Myles, in a jam-packed street and he looks up in awe at the large screen in Times Square as the Myles video plays in the heart of New York City. This is an quality video recording and what makes it excellent is that everything that goes on in it seems so unscripted but whenever this occurs, you can be sure that a [great of careful preparing went into those 30 seconds. I hope you get the chance to view this video but if you haven't seen it yet, just go to www.cisco.com because if you are considering  making your first video product, you can learn a great deal from analyzing spots like the Myles video.

If you're serious about producing video merchandise for sale on the Internet, one of the best things you can do to find out how to plan and make great material is to consciously examine and analyze your favorite videos. If you have it in your blood to make video wares, I'm sure this is something you've already been doing. If you're just beginning to think about how to make your first product, grow the habit of watching your favourite videos from a different point of view. You're no longer a consumer of video wares-now you must watch as a producer or broadcaster would view. When something works, always ask yourself why it works and when something collapses, ask yourself why it didn't work.

Before we leave Myles and his route to Times Square, the first thing you should do is design a 30-second video product but, attack the project as gravely as if you were managing it for hire. Shoot it with your camera telephone-or with somebody else's camera phone if you don't have one-and do it for the purpose of posting it on Goggle video or any of the other video sharing internet sites but, the important thing is to get cracking. When you think about how easy it is to get moving as a creator and publisher of video products, you can't afford not to take advantage of the force of video to force traffic to your site or blog. With a little practice you'll soon be trading quality video products on the Internet.