How Unlock'd is Revolutionizing the Real Estate Market

Apr 17
19:28

2024

Aeimen Bukhari

Aeimen Bukhari

  • Share this article on Facebook
  • Share this article on Twitter
  • Share this article on Linkedin

Unlock'd Real Estate is transforming the For Sale by Owner (FSBO) landscape by providing tools traditionally exclusive to real estate agents, thereby increasing the success rate of FSBO transactions. While 36% of properties are listed as FSBO, only 7% successfully sell. Unlock'd aims to change this by enhancing visibility and simplifying the transaction process.

mediaimage

The Vision of Unlock'd

Barret Blondeau,How Unlock'd is Revolutionizing the Real Estate Market Articles the founder of Unlock'd Real Estate, identified a significant gap in the FSBO market. Many homeowners are willing to manage the sale of their properties to save on commission but lack the necessary tools and platforms to do so effectively. Unlock'd bridges this gap by offering a comprehensive suite of services that were previously only available through real estate agents.

Key Features of Unlock'd:

  • Wider Exposure: Listings are not only posted on the Unlock'd website but also on major platforms like MLS, Realtor.com, and Zillow.
  • Full Transaction Management: From listing to closing, all steps can be handled online, including legal disclosures, negotiations, and purchase agreements.
  • Automated Services: These include lead management, showing scheduling, and more, which traditionally required an agent.

Challenges in Platform Development

Creating a user-friendly platform that caters to both buyers and sellers presents unique challenges. The design must address the needs of both groups while being flexible enough to handle users who might switch roles from buyer to seller or vice versa.

Strategic Design Considerations:

  • Dual User Experience: Tailoring features for both "Sellers" and "Buyers" while allowing for seamless role reversals.
  • Balancing Supply and Demand: Ensuring there are enough listings to attract buyers and enough buyers to make listing worthwhile.

Technological Innovations

Unlock'd has developed both a web application and native mobile apps to ensure accessibility and ease of use. These platforms support complex workflows and real-time updates, crucial for users managing real estate transactions without an agent.

Mobile and Web Application Features:

  • User-Friendly Interface: Simplified workflows for listing properties and managing purchase agreements.
  • Real-Time Notifications: Immediate updates for showings, offers, and agreement statuses, enhancing communication between parties.

Cost Savings and Flexible Plans

Unlock'd offers significant cost savings by eliminating the need for real estate agent commissions. Users can choose from several service models based on their needs and budget.

Available Plans:

  • Basic Unlock'd Plan: A flat fee service providing essential listing and transaction tools.
  • Realtor A-la-carte Services: Optional services from licensed agents for specific needs.
  • The Ally: A comprehensive service where a real estate agent manages the sale for a reduced fee.

Impact and User Experiences

Since its launch, Unlock'd has demonstrated its value through successful user experiences. For instance, Chris and Melissa from Baton Rouge managed to sell their home within weeks of listing on Unlock'd, saving $12,000 in commissions.

Conclusion

Unlock'd is proving to be a viable alternative to traditional real estate transactions, offering both cost efficiency and control to homeowners. Its innovative approach is set to redefine the FSBO market, making it a compelling choice for sellers and buyers alike.

For more insights into how technology can transform your business processes, consider exploring Novateus, specialists in custom software development. For inquiries, visit their contact page.

Also From This Author

How ERP software revolutionized the healthcare system

How ERP software revolutionized the healthcare system

Introduction ERP has proven to be a revolutionary software solution in the last 20 decades. New updates and advances each year make it even more compelling for organizations to see why ERP Systems are essential for business. Not only has it caused a revolution in the business world, but ERP systems in Health Care are also now all the rage since the last decade. Every year as the patient’s requirements change, the usage of ERP Systems in Health Care changes accordingly.
Communication Software: Connecting Remote Teams

Communication Software: Connecting Remote Teams

Software development that incorporates remote software development teams can be very challenging. Team management in itself is a tricky task and even tougher when you’re working with team members that are outside of your physical office location. Very often team members are located in completely different countries and time zones. Using remote communication software significantly improves productivity and overall work product.
All you need to know about Digital Transaction Management

All you need to know about Digital Transaction Management

For B2B companies documents continue to be the essential currency for business. Digital Transaction Management has the capacity to transform your daily business operations and drastically reduce delays in the workflow. Companies are making millions more in new business explorations by shifting from paper to digital transaction management. Estimates show that in the coming years, major enterprises will have re-architected their document processes with a focus on automated creation, routing, execution, and more.