Nowadays, many companies, institutions, agencies, and individuals use the Internet to market their services or products. More and more people are turning to the Internet when they need something. Instead of using the yellow pages, they now use search engines.
Nowadays, many companies, institutions, agencies, and individuals use the Internet to market their services or products. More and more people are turning to the Internet when they need something. Instead of using the yellow pages, they now use search engines. This is the reason why having a website that is optimized for search engines and is pleasing to a regular Internet user is a must-have if you would like to successfully market your products or services online.
For most of these companies or individuals, getting the services of a web design and development company is important. Again, this presents a growing potential for those in the web design and development business. Nevertheless, such companies are sprouting like mushrooms and it is important to have an edge, especially when you submit a web development proposal.
One of the first things you need to remember when making a web development proposal is that the presentation matters a lot. It would be difficult to offer to make a company’s web site if you cannot even present a web development proposal that looks impressive at first glance.
Aside from how your web development proposal looks, it is important that you are able to present something that would make the company or the individual feel that you could give them exactly what they need. This is the reason why doing a careful requirements analysis is critical when you are writing that proposal.
First of all, these companies do not want web sites that are copycats of another company’s site, so don’t assume that they will want something that’s similar to what you have done in the past. Make sure you get adequate information on what they want to be able to make a web development proposal that will suit their needs.
It is important to clarify what the specific needs of the company are. Ask them what they expect from their web site. Also, it is important to try to get a feel of the industry to which the company belongs to, especially if it is your first time to develop a web site in that industry.
Try to be as detailed as possible when addressing the particular requirements of a web development project. Not all companies want or need their web sites to contain everything or to have all the current trends in web development.
That initial requirements analysis could determine how successful your proposal would be in getting that web development project as well as how successful the project would be. Since the company or individual will still rely on your expertise, don’t be afraid to give suggestions when you are discussing their specific web site needs.
The requirements analysis should never be skipped when writing your proposal because this will dictate the whole scope of the web design and development that you are proposing. Performing detailed and focused requirements analysis will help you and your clients define what it is they want and what it is you can provide.
However, keep in mind that, sometimes, even when a project has been undertaken already, there will be changes along the way. There are times when you would have to make changes when the project calls for it, so it is also important to define the scope of such changes.
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