Thousands of roses were handed out to the women of Vancouver this Wednesday, gifts from the online dating site Kisscafe. The promotional gifts were given in celebration of Valentine's Day and to show appreciation for the city's women.
Kiss Cafe volunteers were needed to undertake the task of handing out the large volume of roses and gift packages around the busiest areas of Vancouver.
Each Kiss Cafe volunteer was dressed in a white tuxedo, wearing white angel wings. They carried silk lined baskets filled with red long stem roses, and offered the gifts to women of all ages in each area. The gift packages included candies, Valentine cards, temporary tattoos, and customized condoms.
The campaign was designed both to bring attention to the newly launched website and act as a gesture of good will. "Vancouver's women have been so supportive of us since our site launched", said Kiss Cafe President Fabrice L'Heureux, "so we knew this was the perfect opportunity for us to say thank you, to get Kiss Cafe's name out to those that might not know us, and to remind everyone that romance is still alive and well in our city."
The Kiss Cafe angels were accompanied by photographers who documented the events of the afternoon and peoples' reactions to the gifts. "The response was incredible," said Tyson Miller, Kisscafe's marketing director. "All the women seemed genuinely touched, which also made us feel great. All in all, we had a really successful day."
Kiss Cafe is a free online dating website, launched in 2006. The site offers members all the features of pay dating sites, but at no cost whatsoever. Kiss Cafe features include blogging, posting pictures, a question and answer forum, instant messaging, and mobile capabilities. Since launching, Kiss Cafe's member base has grown considerably, and continues to do so every day.
