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ARTICLES: MAY 6, 2005

Many concepts in the fields of managing creativity are very much applicable to culture management in general. The same concepts that foster creativity and innovation also maximise human capital potent...
Interrogated on a beach in Barbados by friends insistent that there was little validity to my speciality, I have felt compelled to answer the most common objections in the field of Managing Creativity...
There is no sure fire route to commercial success but the probability of success can be increased. This is important for at least two reasons:
Managing the ideas to implementation process is important for at least two reasons: a)       To make effective use of resources  – investing in one idea uses resour...
Leadership is only sustainable when leaders consistently come up with good ideas – when they are dependable thought leaders. It follows then that leaders would be more effective if they knew how to ma...
When asked his secret to success, the author Graham Green said that it was down to his always writing 500 words a day. There are real reasons why this philosophy rings true:
Maximization methodologies have long been used in business to produce quantities of quality ideas, faster. Creative writers who want to rapidly produce quantities of quality work should apply these sa...
The process of creative thinking is often, mistakenly, intertwined with critical thinking. There is a tendency to write and edit simultaneously, couple hypothesis generation and evaluation, combine pr...
The title implies that some people are and others not. This is a myth.
Creativity can be defined as problem identification and idea generation and innovation can be defined as idea selection, development and commercialisation. From this simple definition, it is clear tha...
Can we codify creativity? Within these few words are a number of principles that must be identified and resolved before we can really answer the question.
When leaders, consultants and managers require ideas, they automatically tend to herd people into a room and conduct a (usually ineffective) brainstorming session. One reason for their ineffectiveness...
Even great ideas developed and commercialised brilliantly may fail to succeed due to cultural, emotional and habitual barriers. Even obviously cheaper, simpler and more effective ideas fail to take of...
The Best Workplaces report (Financial Times, April 28, 2005) notes many factors in common with Managing Creativity and Innovation.
Material reward is not the sole factor in determining satisfaction. Microsoft UK offers acupuncture and deep tissue massages. OC&C Strategy consultants offer skiing trips and Computer Future Solut...








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