3 Common Pitfalls For An Online Home Business
It's strange how some people who would never consider starting a traditional offline business, think they that they can start an online home business and make a fortune without any real effort or strategy. Let's take a look at 3 major pitfalls to avoid when starting your own online business.
For today's entrepreneurs, starting up your own online business is an exciting time. The internet provides a great opportunity to sell services and products whenever you want, 24 hours a day, to people from around the world. But just as a lot of people have enjoyed success with their online home business, many more have been unsuccessful.
It is a shocking statistic that more than 90% of all online home business ventures fail within the their first 6 months. Too many new internet entrepreneurs think that online success is easy and that their online home business is basically a licence to print money. You cannot push a few buttons, sit back and wait for it to happen. Let's take a look at 3 major pitfalls to avoid when starting your own online business.
1. Failing To Take Action.
Every successful entrepreneur is an action taker. When starting your own online business, it involves more than just building a website, putting some great products on it and then settling back waiting for the sales to come in. You cannot assume that you'll get instant success without investing time and resources into your business. You have to generate traffic towards your website and constantly build your list of prospective customers.
2. Not Building Relationships.
Customers are the center of any work from home online business. If you have no customers, you have no business. If your customers are treated badly and you don't have their trust and respect, they won't buy from you. Remember to create each and every email, article, blog post, video or forum post for real people and not just search engines. Although a lot of online business can be done on auto-pilot remember that it is humans that buy from you - not machines.
3. No Focus.
When you are starting up an online business it is easy to get overwhelmed with all the different strategies and techniques for business growth. You see and hear people about other online business owners driving traffic from blogs, search engines, AdWords, viral marketing, article marketing, social media, solo ads and everything else under the sun. It's easy to lose focus on where you are and what works best for your internet business.
It is better to have one traffic generation method driving lots of traffic compared to 10 traffic generation methods that produce less than one focused method. Dabbling with many methods often do not produce concentrated results. Get proficient at one, then move onto the next.
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ABOUT THE AUTHOR
Success in business is mostly about marketing, especially online. Great marketing can sell an average product but poor marketing cannot sell a great product. Discover all you need to know about marketing and starting an online business here.