Artist and Repertoire, goes all the way back to the good old days of vinyl records. Back then we had singles (called 45’s) and LP’s, Albums ( or 33’s). Go back further and we had 78’s, but we don’t need to go back that far. Nowadays you will be happy with CD’s and downloadable music. Be happy you missed the cassette and 8-track days. But 8 tracks were really cool.
Ok you have done your homework, you know the company you are targeting, and you even know the name of the person to whom you wish to meet with. How did you find the actual name? You looked on the Internet, spoke with other bands, visited the company’s website or even got on the phone and schmoozed the receptionist. Remember, the receptionist knows everyone in the building, and being her new best friend can not only help you get to the right person quicker, but gives you a friendly ally inside. And once you find all the people within the company that you need to know, ask another question. Do they accept unsolicited material? If the answer is no, then you should probably move on at this point unless you really have some heavy credentials in your press kit. If you played a White House birthday party that might be enough to get in to see someone without an agent. But odds are, the A&R people want to deal with talent that has representation, and unless you are also a bonafide agent, you will fall into the unsolicited material category.
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Press Clippings and Reviews
If you don’t have any of these, get some. Every local paper pretty much has an Arts and Entertainment section. Find out who the reporters are and call them. Find out exactly what they are looking for, and try and get them to come out to one of your performances. Being printed in the newspaper or in a magazine gives you another level of credibility and is just another thing that sets you apart from the other gazillions of garage bands out there try to get attention.Top Ten Independent Pop Record Companies
1) Epitaph Epitaph Records was founded in the 1980’s by Bad Religion guitarist Brett Gurewitz to put together a record label that was artist-friendly. The label helped propel the punk revitalization of the 1990’s with releases from bands such as The Offspring and Rancid. Key artists on the label today are:Do you have a Press Kit or a Promotional Pack?
Do you have a Press Kit or a Promotional Pack? Just like an actor or a model, you need to assemble a marketing package specifically tailored for you and your music. This is like a product brochure where you are the widget to be sold. And make no mistake, this package must “SELL” you because in this arena of the music world, you are a product. Your Press Kit must present you in a most favorable light and must instill in the reader or viewer, enough interest to take the next step.