When deciding on uniforms for work an imperative issue to consider is which colour scheme to opt for.Colour can play a most important role in the look of your uniforms and your overall corporate appearance.
When deciding on uniforms for work an imperative issue to consider is which colour scheme to opt for.Colour can play a most important role in the look of your uniforms and your overall corporate appearance. Below are our top five issues when picking your work uniform:
1. What are your company colours? This is the best place to begin and a key point to consider when determining uniform colour. Bear in mind, there are different ways to utilise colour - if you can't source suits or shirts in your corporate colour, you can employ custom ties or company scarves as a low price way to put you're branding across. Below are a number of less obvious but equally vital considerations.
2. Approachability vs. Authority. Colour can play a large role on how nice your staff appear. For example a pastel shade uniform can come across as more friendly to potential buyers. Client service workers want to regularly interact with the community and need to be approachable at all times. By using lighter colors this can appear more friendly and crack down walls. A direct comparison would be darker colors such as black & navy which can build a more of an "arms length" or authority look. This can be an improvement for the police force and comparable roles which benefit from demonstrating a depend
able presence.
3. Does your staff's work role involve possible confrontation? If this is the case then darker shades as described above are perfect to make an impression of authority.
A study in Copenhagen reflects just this - by changing their uniforms from green to dark navy, attacks on parking attendants went down by 75%!
4. Casual vs. Professional. Colours can also differentiate work uniforms to look either casual or professional. Warmer, lighter or very fashionable colours can appear more casual and even provide a "cooler" company image; though smart casual is a tricky thing to pull off. Alternatively darker colors such as navy, charcoal and pinstripes can make an extra efficient, smart, professional image. This is great to consider as you will need your uniforms to reflect your business image.
5. Consider how your staff will feel in the new uniform colour - The option of fluorescent pink shirts might have seemed superior on the drawing board, but are your male employees going to be comfortable in this new look?
I hope this has been helpful and something to bear in mind when looking at uniforms.
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