Trend Setting Uggs Have Become The Ultimate Fashion Statement

Uggs, started out as boots and most of the footwear you will find in this brand will be boots of all shapes, sizes and descriptions. But because of changing markets and the lure of supply and demand these boot makers have branched out into making, slippers, handbags, sandals, shoes and even kiddies foot wear.

These boots are traditionally made from Australian sheepskin and were used by pilots during World War I, at that time they were referred to as being a "FUG" and abbreviation of "flying Ugg". Farmers in Australia in the early 1930's also wore these to keep their feet warm. You may have even seen old films of surfers' from the 1960's who wore these boots with their bathers after coming in from the surf.

They were worn indoors and out in Australia to keep people's feet warm, and while there are still a few Australian manufacturers of Uggs, a US company has this trademark. So there is UGG US and UGG Australia. Because of this the Australians market their generic product as "Australian sheepskin boots", known as Uggs, or Ughs.

If they are manufactured in America or Australia the concept of this boot is the same; warmth and comfort for the feet, in a very basic, double sheepskin-lined practical design. Celebrities have made them trendy however, and many celebs including Paris Hilton and Oprah swear by their Uggs. So now, as well as being sensible and warm, they have become fashion icons also. They are fantastic items of footwear for extremely cold weather, and are now a trendsetter, so are wanted all over the world, for both practical and fashion reasons.

As legend will have it the origin of the name stems from the appearance of the boot which is believed to be "ugly". This became the generic term for any Australian sheepskin boot. This word is found in reference to these boots in Australian dictionaries, and it was never trademarked.

Americans, who are quick off the mark when it comes to registering trademarks, saw a market for these boots and registered UGG as a US trademark. Now the Decker Outdoor Corporation has the rights to the name and you will find both UGG US and UGG Australia, with the US company being the parent company of this well known brand.