A basic scenario of monetizing a website

There is no doubt that website is the heart of your online business presence. Without a website, neither you can represent your business nor can you serve the largest market of customers. Therefore, just creating a website and giving it a nice layout and navigation is not enough. You will need to advertise your website in order to ‘generate sales’ and ‘make money’. There is no doubt that most of the websites being created today are for money-making purpose. Every child and adult just wants to get into this dot com boom. In fact, there are so many earning opportunities that you can easily pick one to have your rich living.

So, when we talk about generating sales or making money with your website or blog, you need to have a really huge traffic. Traffic is the key factor that makes money for you using your website or blog. There are thousands of ways of making money with a website. You can simply install your website with “pay per click” advertisements and can get money every time your visitors click on those advertisements. Similarly, you can install your blog with CPM (Cost per thousand impressions) advertisements. This will generate money for you for every thousand impressions of a unique advertisement. But, these methods are less popular and less used by website and blog owners. Affiliate marketing is another popular and worthy method of making money with your website.

But, in order to make money with any of the above mentioned methods, you will need to have ‘traffic’. When we talk about traffic, there are two methods of getting it: Free or paid. Free method of generating website traffic will require you to put your website top in the Search Engine Result Pages (SERPs). There are millions of people who Google their searches for specific keywords. If your website appears at the top of the search engine result pages, people will click the search result, and will get redirected to your website. But what if your website pops up somewhere on the 50th or 60th page of Google? Or what if it doesn’t appear at Google at all? You will need to ‘optimize’ your website for search engine. There are a number of things that you need to optimize in order to get good page rank at Google, Yahoo, and Bing search engines.

Once you ensure a good and huge traffic base on your website, you can make money by any of the thousands of available methods. You can simply install your website with PPC or CPM advertisements. Or, you can go with CPA advertisements. Whatever monetizing tool you install on your website/blog, make sure that it is finely located on the page and that it does not disturb your website visitors. Best of luck!