In the realm of entrepreneurship, particularly in e-commerce, mastering time management is a crucial skill for success. The adage "Time is money" rings true in this context, as numerous time thieves lurk, ready to sabotage online productivity. For many, the internet becomes a platform for time-wasting activities, yielding little to no productive results. These activities range from sending and receiving trivial emails, downloading and listening to music, engaging in idle chat, to aimless surfing. While these activities aren't inherently detrimental - we all need some leisure and diversion - they can become obstacles to real achievement if not kept in check.
Even for those primarily using the internet for business, the bombardment of business-related information from countless websites, ezines, forums, discussion lists, and chat rooms can be overwhelming and potentially addictive. These resources can be beneficial for business, but they can also become distractions if they hinder us from accomplishing more important tasks. Falling prey to these time thieves often leaves us wondering, "Where did all the time go?"
In a recent interview for Entrepreneur's Start-Ups Magazine (Sept. 2000 Issue, pg. 30), I shared some strategies for effectively dealing with time thieves, which were featured in the sidebar "Smart Move - Make It Count."
When faced with a multitude of tasks and limited time, focusing on what's most important is essential. Regularly reassessing your priorities and goals, and making necessary adjustments to stay on track is beneficial. After all, there's only one you, and only so many hours in each day.
To reap maximum benefits from the limited time you have to accomplish tasks in your online business, or any other area of life, effective time management is key. Doing so will enable you to achieve more, and you'll look back on your work with the satisfaction of knowing that you accomplished the most important tasks, instead of looking back with regret. As Benjamin Franklin wisely stated, "Dost thou love life? Then do not squander time, for that's the stuff life is made of."
Marty Foley shares unique e-commerce success strategies in his highly-acclaimed resource, Internet Marketing Goldmine. He also assists Internet entrepreneurs in boosting profits through his members-only website, ProfitInfo. His audio program on time management demonstrates how to increase your productivity (online and off), defeat procrastination, and reach your goals.
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