Building a Successful Reseller Program for your Webhosting Business
Some companies have a reseller networks with over 100,000 resellers but building these networks takes time and huge investments. Here are a few tips on how you can begin building your own reseller network for your webhosting business.
The webhosting business is powered by resellers who buy chunks of resources from hosting providers and then resell it to clients around the world. Reseller Plans are normally the entry levels for companies looking towards setting up webhosting companies and businesses. So what if you are no longer a reseller but you have instead purchased a dedicated hosting plan to set your own webhosting company, how do you go about building your reseller network?
Reseller networks are an important component for new webhosting companies allowing you to penetrate the market without doing too much work. All you have to do is develop various innovative products and solutions that will be easier to resell in a highly competitive market. There are many steps that you can take in order to quickly build your reseller program for your new webhosting company and they are all tied to the range of unique products that you will offer. Just selling “unlimited” hosting solutions will not work anymore as almost every business is busy selling “unlimited” hosting plans to consumers.
Resellers must begin venturing into the traditional market by offering solutions that are often associated with the big webhosting companies such as unlimited domains hosting. Unlimited domains hosting is now one of the most preferred hosting plans not just by internet entrepreneurs but also by small businesses allowing them to set up multiple websites without spending an extra dime in hosting fees for every new webhosting profiles. Since your reseller account or dedicated server gives you access to unlimited domains and emails, consider selling unlimited domains hosting to your clients.
Giving your resellers a host of promotion is also a sure way of attracting attention to your business and signing up more resellers. Create promotions and give out credits and rewards including Google Adwords advertising credits and Facebook advertising credits to resellers who sign up within a certain period. People love free thing on the internet and through various promotions and coupons, you will be able to sign up n army of resellers step by step.
It is also important to have a good advertising budget for your webhosting business. A budget of $100 will definitely not be enough to generate you enough visibility and leads to power your business forward. Having a large advertising budget allows you to experiment with various advertising opportunities over an extended period of time and give the much needed visibility for your webhosting business.
Lastly, share useful information often and be available. You can maintain a blog where you share useful information about webhosting and webhosting tips, maintain an active Twitter account and be very helpful or produce “how to” Youtube videos on Reseller programs. As you become more visible you will gain more trust and people will certainly be interested in doing business with you.
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