The importance of natural language processing twitter

Jul 25
11:40

2015

vikram kumar

vikram kumar

  • Share this article on Facebook
  • Share this article on Twitter
  • Share this article on Linkedin

Natural language processing twitter means getting the hidden meaning that is in the texts that have been written. Language is the common mode that individuals use to communicate whether is it written or spoken

mediaimage

One may use short forms that have different meanings when used in different situations. This makes one to get to analyze them so that the intended meaning will be gotten. There is importance that is attached to natural language processing twitter.

The trends that are found in the communication are done in a very easy way. The data that is extracted is the one that is used in the whole processing without the extraction of data is what gives the platform of processing the whole language that is in use. Twitter becomes the best that the natural processing of language can be done due to the way that it has been designed. There are qualities that this form of social media has as compared to others. The data that is found in the conversations is known as real time which makes it easier to process as well as to analyze it.

The processing involves one going beyond the words that have been used and the sentences to the whole meaning that is the contextual meaning. This gives the deep understanding of the text in general. Understanding is very important especially in the world of business as one will know what interests the client and what should be done to improve on the weak areas. Reputation will also be boosted as customers will trust the brand. When the business person is carrying out the marketing campaign he or she will be able to know the language that will not offend the clients which will yield more results than it was expected.

What is involved in Social media analysis?

There are tools that are used in the process of social media analysis. The tools are aimed at analyzing the language that is in use. There is a lot of data that is found in twitter as people express their thoughts in a much shortened way. Through it the data is mined from the various social media that are being used. One may request the services of as language lab so that the whole thing can be done in a more successful way. The different tools that are used depend with what the individual wants to be analyzed. This means that the aim of analyzing is to get the contextual meaning which is beyond the words and syntactic.

What is social media analysis?

Social media analysis involves going through the data that is found in the conversations that are found in the various platforms. Language needs to be analyzed so that the hidden meaning can be achieved that may seem very hard for the individual to understand. The customers are also able to understand the strategy that is being used in marketing the brand. This makes them to purchase it hence the business person gets more after the analysis has been done. The eradication of the bad and rude language is well done away with.