How To Reverse Engineer Your Success

Apr 12
21:00

2002

Michael Southon

Michael Southon

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The best and fastest way to learn how to ... on the Internet is to buy the ... of ... web ... You can finda ... of ... books at these sites: ...

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The best and fastest way to learn how to make
money on the Internet is to buy the marketing
books of successful web marketers. You can find
a selection of marketing books at these sites:

http://www.ebooksnbytes.com
http://www.freezineweb.com/mktg-books.html
http://www.free-ebooks.net/
http://www.ebookdirectory.com/

But there's also another way: study their web
sites and reverse engineer their success.

The great thing about the Internet is that
everything is visible - nothing is hidden. If it's
working for them,How To Reverse Engineer Your Success Articles you can find out exactly how
they're doing it by studying their site.

=> Subscribe to their Newsletter and examine
their Welcome Message.

=> Analyze their Newsletter and see exactly how
they use it to generate income.

=> Sign up for their free autoresponder course
and find out why it produces sales.

=> Check out which affiliate programs they
promote.

=> Read their free eBooks and discover how they
bring in new customers.

Here are some examples:

(1) Recently I signed up for the Newsletter of
someone who makes $130,000 a year just from
affiliate programs. I wanted to see how he was
doing it.

What I noticed was that he doesn't even try to
sell the affiliate products - he tells his readers
how much he makes from those programs. Naturally,
they join (through his link). The result? He has
an army of sub-affiliates who do the selling for
him.

(2) In another Ezine I recently saw a 40 word ad
that interested me. I clicked on the link, and
instead of taking me to the home page of the product,
it took me straight to the order form. Very clever,
and very effective.

(3) A few weeks ago I subscribed to a free
autoresponder course - 12 daily web marketing
lessons. Many people never finish these free
courses. They unsubscribe half way through.

But this marketer made sure that people finished
his course - he announced in the first lesson
that the 12th lesson contained the download link
for a very useful free eBook that I wanted.
Naturally, I stayed with it till the last lesson.

(4) Last week I signed up for a marketing guru's
15-day free autoresponder course and I was amazed to
see how easily it had been put together. Each module
was simply a freely-available article by a recognized
web marketing expert, with a sprinkling of
affiliate links.

To sum up, when you visit the website of a
marketing expert, pay close attention to
everything you see. Ask yourself "Why is s/he
doing that?". Everything is there for a reason.

If you make this a habit you'll quickly learn the
art of making money on the Internet.