Myth. Managing a ... plan in-house on an as needed basis and ... ... projects to multiple vendors will save money and allow more projects to be produced for greater ...
Myth. Managing a marketing plan in-house on an as needed basis and distributing individual projects to multiple vendors will save money and allow more projects to be produced for greater results.
Fact. According to a survey taken by the National Association of Advertisers, the average cost for a client to change agencies is approximately 12.5% of the client's current budget. This includes the following items:
-Short-rated contracts
-Transfer of artwork and other files
-Out-of-pocket and time costs to conduct a new agency search
-Time needed to get the new agency up to speed
-Start-up inefficiencies for the new agency as they learn the client's business and procedures
Time & Money.
... Is Not An Expense. It is an ... Every ... dollar you spend is an ... in the future of your company. All ... projects are ... to serve a specific purpose to
Working With A Creative Marketing Firm.
With ... shopping you simply request a few bids and go with the lowest price. Although the right person for the job might also happen to be the lowest bidder, it's unwise to shop for price alo
Say It Like You Mean It!
Many people approach ... with a focus on goals. Sure, you must have goals, but can you truly know our goals without first defining our problem? The problem creates the need for the goal, and so
