Modular Exhibition Display Stands Explained

May 22
14:50

2011

Murphy Lapland

Murphy Lapland

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One of the toughest challenges as a vendor at an exhibition is trying to help your company stand out from the other attending exhibitors and attracting the attention of passing visitors, one positive way of achieving this is by utilizing modular exhibition stands.

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A modular display stand is constructed out of a lightweight metal framework that can be built in to any format that a particular show may require. The framework is then covered seamlessly in your businesses exhibition graphics. Some designs even allow for a totally tool free build,Modular Exhibition Display Stands Explained Articles simply using metal clips to bind each piece of framework, which allows a great freedom for creating angles.
Space and weight when transporting you exhibition displays to a trade show can be a worrying issue, the fact modular exhibition display stands are built out of framework allows them to be stored and transported in small travelling cases, which is a massive advantage over other exhibition stands. 
Your choice of graphics for your display stands will be critically important; the ratio between the text, space and pictures needs to be thoughtfully considered as well as deciding on a clear message you want to put across to exhibition attendees.  Large pictures and small text would suit more product based companies, and larger text would better suit businesses providing a service.
Modular exhibition stands can be used to create a wonderful looking and eye catching backdrop to your exhibit space, optional extras you could use to further enhance the look and functionality of the display is shelves, plasma mounts and lighting.
When choosing exhibition stands you may see the price of pop up stands and banner stands, and be swung towards them as a more price effective option, but they really don’t have the same impressive impact.
Once you have chosen your modular display stand for a backdrop, you can then use it as a theme and really start to visualize the rest of your exhibition display, such as your pieces of furniture, display counters and lecterns, which can all be wrapped in fabric of graphics to promote a strong branded advertising theme.