The world of business is vast and varied, with countless opportunities for growth and profit. However, many of us have traditionally shied away from anything that resembles 'network marketing.' This could be a mistake, as there are numerous valid money-making options within this sector. It might be time to reconsider your initial negative perception of network marketing.
Owning a traditional business, whether it's a brick-and-mortar establishment or an online enterprise, has become increasingly complex and costly. The owner often ends up working long hours for minimal pay. It's been suggested that the average entrepreneur earns about three dollars an hour. Is this the kind of future you envision for yourself?
On the other hand, network marketing is gaining popularity, with 185,000 people in North America joining the movement every week. According to a recent article in Time Magazine, network marketers are projected to earn more money in the next two years than the auto, travel, and computer industries combined. This begs the question: what are we overlooking?
Network marketing offers several advantages that traditional business start-ups may lack.
Firstly, network marketing usually involves less paperwork. Traditional businesses often drown in paperwork, despite claims of a 'paperless society.' The numerous state and federal licenses, applications, and tax forms can be overwhelming.
Secondly, many network marketing opportunities, especially online, do not require inventory management. This is traditionally a major headache for offline businesses. Even if the business involves a physical product, many are set up so that shipping is handled directly by the manufacturer or a single source, while the distributor (i.e., the 'network marketer') gets the credit.
If you don't have to deal with inventory management, you also don't have to worry about handling issues or returned merchandise from dissatisfied customers. In many cases, these problems are handled directly by a head office or warehouse, leaving you free to focus on sales and marketing.
Many network marketing companies now provide their distributors with substantial leads, whether through lead generation software or by having others make the initial contacts. This means you no longer have to spend hours cold-calling prospects or persuading your friends to sign up.
Many network marketing companies offer excellent training opportunities and a wealth of resources to their salespeople. This level of support is often missing in the fast-paced corporate business environment.
In conclusion, the next time you come across a network marketing opportunity that seems like a good fit, don't dismiss it outright. There may be more advantages than you initially thought. So, give your first impression a second chance.
