Ken Duggan

How Much Traffic Do You Need?

Online network marketing businesses have many advantages over affiliate marketers in that we are building a matrix organization of like minded business builders and product users. A product based online business needs traffic, of course, but do we need to chase the first page of search engine rankings?

If you are building a network marketing business online and you are following all of the online guru’s latest traffic building techniques, spending good money and hoping it works, have you asked yourself why you need to be on the first page of the search engines? It seems like a stupid question since the standard answer you get from any of the online marketers is that without a first page ranking, your site is buried behind your competitors sites, they will get more traffic and you will not be successful. But, is that true if you have a legitimate MLM compensation plan and products?

As multilevel marketers, we are spending way too much money and time for products and services that we have to adapt to our business model with people we have never heard of in a field that is difficult to master for someone who simply wants a good living from moving their MLM business online.

So, how would you like the advantages of an online MLM business without the headache and expense of chasing traffic that you don’t need with products that don’t fit your business?

Success in network marketing means a strong and active downline and product users that provide an ample income for you and your family. It should also mean that your downline is successfully replicating the practices that they learned from you when you recruited them into your business.

By taking advantage of the strengths of MLM plans, and the product base, combined with solid online traffic building techniques, you can build the downline, and income, of your dreams.

A good network marketing program is unlike picking a Clickbank affiliate or PLR product to sell. With those types of products, massive traffic and first page rankings are necessary because you are competing against many other similar marketers, and, most importantly, they don’t have repeat customers. Yes, read that again; Anyone selling Clickbank products, PLR offers, creating a sellable article or software has few or no repeat customers! And, you do, take advantage of that!

A successful network marketing business is a matrix of similar businesses, offering identical products with an identical goal. There is strength in that matrix configuration that is not available to online affiliate marketers.

They must create traffic for a single site, and for each site that offers a new product. They must also build large lists, exchange lists with other online marketers (and giveaway profit), create special events, build suspense and hype. And, build continual traffic to their site so that they build an income stream that justifies the time and expense. Network marketers don’t.

As network marketing business builders, we only need enough traffic to fill our MLM compensation plan so that we earn as much as possible in our program. Think about that for a moment. You only need a few people to be very successful in a network marketing business. None of them that I know of need thousands of first level downlines to be successful. That is a significant advantage to you as a network marketer. You don’t need to chase traffic to be successful, you only need to attract the right traffic.

With the above in mind, your online traffic strategy will have maximum affect in a minimum of time by doing four things:

1. Take advantage of the “matrix” organization in your multilevel compensation program with linking strategies from your downline business builders that builds collective traffic

2. Build traffic with “whitehat”, or clearly approved strategies that the search engines are advocating

3. Build traffic with freely (and free) available techniques

4. Give away everything you know to your motivated business builders. This is a competitive advantage to you as there are others in your MLM company who are struggling with moving their recruiting online

Online network marketing businesses have many advantages over affiliate marketers in that we are building a matrix organization of like minded business builders and product users. Repeat traffic, and repeatable online traffic building strategies will bring us the right traffic, and a strong and sustainable business so that you can do what you really want to do, live a secure, comfortable and abundant life!

Article Tags: Network Marketing, Marketing Business, Online Traffic

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