5 Tips to Grow your LinkedIn Connections

LinkedIn has become one of the most popular social media platforms to connect with B2B prospects, potential business partners and possible hires. LinkedIn is all about networking and making connections.

However, growing LinkedIn connections becomes a struggle for many, especially for a new LinkedIn user. Thus, one of the frequently asked questions is “How to grow LinkedIn connections?

If you are also looking for the answer to the same question then you are in the right place! Here are the crucial tips to grow your LinkedIn connections.

What is the first thing that you do to grow your connections? Probably, you go to the list of “people you may know” and click the “connect” button. If you follow the same drill then you need to change that a bit. Instead of clicking directly on the “connect” button, go to the person’s profile page and push the “connect” button from there.

Wondering how it will make a difference? Well, doing so lets you add a personal note along with the connection request. This method of connecting is even more effective if you want to connect with someone you don’t know as you get to introduce yourself. Or, you can write something like this- “I have seen your profile and recent posts, and I appreciate your accomplishments and would love to connect with you.”

One of the best tricks to improve your connections is to be active on LinkedIn. Posting regularly can create more opportunities for engagement. So, keep posting engaging contents to grab more and more attention.

Apart from posting new content every day, like, engage with your existing connections. Moreover, like, comment and share the posts of others too. It will put your profile directly in the forefront of their networks and will help in maximizing your reach.  Thus, be active on this networking platform.

Every social media platform gives you the opportunity to include your bio and by using it properly, you can drive maximum engagement and connections. If you have a good following on other social media platform, then you can use it its fullest potential by promoting your LinkedIn posts. You can also post the link of your LinkedIn profile on other social media channels.

With social sharing, you can gain more engagement, exposure, and connections. For example, you can add the link of your LinkedIn profile in the bio section of your Instagram account. If your Instagram followers are on LinkedIn, then they may send a request to connect with you.

LinkedIn allows you to publish your own article (also termed as long-form posts). Though you may want to post an update in LinkedIn or share the URL of any informative content, the best way to entice more engagement is to create your own content. Create and publish your own articles on LinkedIn to establish the credibility of your brand and to show your own expertise in your industry. There is a number of benefits of posting articles on LinkedIn.

Besides enhancing your brand exposure and engagement, it can also improve your sales as you can add call-to-action along with a sales pitch at the end of your article. All you have to do is to write on trending topics that provide value to your prospects. For creating valuable content or article for your LinkedIn profile, you can outsource the best content writing agency in India.

Do you know that an image can improve your engagement by increasing your LinkedIn views by 11 times? This is the power of visual content that can significantly increase your reach. So, along with sharing links, also focus on creating visual content and include images in your post.

By adding actual photos, you can engage better with people in your network and also it can increase your exposure to potential connections. Moreover, using image content can be an effective way to improve your brand visibility. All you have to do is to create a quality-driven image that also includes your brand logo.

 So, these are the tips that can grow your LinkedIn connections and expand your reach. These tips not only help you gain connections but quality connections. So, bring these tips into practice and see the results yourself!