When you're working to effectively use seasonal promotional wares in your advertising campaign, it's important to get as creative as possible while still retaining value for your clients. By offering customers a free gift promotions that they will at once love, delight in, and then actually utilize, you will be advertising your company on multiple levels.
They will be overwhelmed by your thoughtfulness and generosity, your
creative, innovative idea, as well as your smart and practical
application. It's also critical to remember diversity in your clients,
which is why you should send out not only Christmas giftproducts, but
also marketing products for Hannukah, such as dreidels, menorahs, and
even a delicious latke mix.
While most companies are spending their time gifting Christmas decorations, sending out free CD samplers of Christmas carols, and even directly wishing their customers a "Merry Christmas," you can think outside of the box by engaging your entire customer base and by promoting diversity. When you're looking to send out promo goods for Hannukah, try sending customers a dreidel with your organization’s name or logo on it. Not only is this a little and easy to customize gift (making it very reasonable for your business), but it can engage both the client and their children. This makes it extra effective as a marketing tool - any time you show care and concern for the customer's children, they'll take note of your devotion.
What’s more, a simple menorah may also be an successful advertising tool. In this case, it's probably advisable not to include your company name or logo on the menorah itself, as people will not want to view your marketing during their religious celebrations. However, by giving a simply-designed menorah to your customers as a courtesy promotion, you can show them that you're thinking about them, and truly value their business. They will also take note of the fact that you're sending them a free gift that is not riddled with your logo, which will put you one step ahead of your competitors.
You may also consider sending your clients a latke mix. Everybody loves free food, and if you can find an easy-to-bake mix, you may have discovered an very affordable promotional tool that your customers are sure to enjoy the taste of. They'll be well-fed and joyful, and will consider you while they're baking and enjoying the latkes.
Regardless of which promotional Hannukah product you choose to employ, the fact that you're sending something for the holiday and not focusing solely on Christmas will be well appreciated by your customers.
