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Structuring Organization With IT

‘Shop and Save’, a retail chain, grew 33% every financial cycle. It bought a software package to manage its inventory and provided customers with a friendly point of sale interface with cartoon characters and amusing voices.

The look and feel was good enough to drive people in and talk about it. Their success was not in selling more but in their great marketing strategy, creating a digital supermarket. They restructured the entire concept of digital workplace in creating a brand which everyone would follow for long. Information Systems and Organisations influence one another. On one hand, Information Systems must be aligned with the Organisation to provide timely, relevant, accurate and trustworthy information that important groups within the organisation needs, to exercise better options in strategizing business decisions. On the other hand, the Organisations must be aware of and open itself to the influences of Information systems in order to benefit from new technologies. Information Systems have evolved in a way that system design techniques like Business Process Reengineering (BPR), Total Quality Management (TQM), Enterprise Resource Planning (ERP), Supply Chain Management (SCM) and many others have markedly brought changes which have filled the true meaning of an Organisation’s visions and short term goals. Thomas Davenport, a well-known BPR theorist, uses the term process innovation, which he says ”encompasses the envisioning of new work strategies, the actual design activity, and the implementation of the change in all its complex technological, human, and organizational dimensions”. It provides the organisation to rethink and radically redesign their business processes to yield better revenue and more organized structure. BPR has helped giants like Procter and Gamble Corporation, General Motors Corporation in creating “Consistent Office Environment” and “common business communication strategy”. It has proven success to finance giants like Banc One Corporation, Bank Boston, Country Wide Funding Corporation and many others in organizing themselves for effective process delivery and helping them to generate better profit margins thus eliminating wastage of resources. It also opened doors to process monitoring techniques such as performance, timeFree Web Content, quality and measurement from which every industry benefited.

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