Getting Those Calls Returned: 5 Ways to Avoid Voice Mail Limbo
Itís been reported that 7/10 of your calls end up in someoneís voice mail. These days, people are screening their calls, not answering their phones or just not available. If you leave a voice mail, most likely it wonít get returned. In this article, I will show you a few ways on how to avoid voice mail limbo.
First, letís understand why those calls arenít being returned. Consider the person at the other end. They are running around with 30 things they need to do, people constantly interrupting them, and deadlines to meet, which they are late for. And Joe Blow calls them and says, ďHey, wanna buy an alarm system? Call me back okay?Ē. If you were really busy would you call them back? Would you call them back AT ALL with that message knowing itís a sales person?
Iím willing to bet even if the person knows you and is your friend; they still might forget to phone you back. Most people are not organized enough to schedule callings.
If youíre in sales or any profession where you have to call people a lot, then you have encountered the voice mail before. So...given all that, it becomes necessary for you to figure out how to get those calls returned, your livelihood depends on it.
Letís examine some tested and proven ways to get those calls returned shall we?
Burn this into your brain: The goal of voice mail is to get them to call you back...period. Itís not to close the sale, not to go on and on about your product, itís to get them to pick up the phone and call your number. Thatís it...now with that as your number 1 rule in voice mail, you can adapt any of these 5 techniques to your business.
No one buys your product or you...they buy a solution to their needs/wants. Listen to your Voice Mail script...how many ďIís, Weís, and OurísĒ is there? Unless you are including the prospect in those words, remove as many as you can and replace them with ďYour and YouísĒ.
So here are some things that have worked for me and for other people in the sales profession:
Make sure you have a few good questions about their company. Lead into your solution as if you were a consultant.
Appeal to their desire to help: ďHi (name), I need your help with something. You can reach me at (your number). Thatís (your name) at (your number). Thanks.Ē
Follow those tested strategies and let me know how they work for you.
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ABOUT THE AUTHOR
Paul Speziale is a direct marketing consultant / entrepreneur based out of Toronto, Ontario. He has served all industries from manufacturers to retailers, from entrepreneurs to professionals. Besides helping clients, he is working on his own projects. He also volunteers his time for several worthy causes both local and global. You can reach him at: www.AnelloSolutions.com: Growing Your Business Through Low-Risk, Optimized and Results Based Marketing