Best Practices for Social Media Lead Generation in 2020
Social media is an amazing platform for brand building. But when it comes to converting followers into leads, you're choices are limited and Social media has become more competitive today then ever before.
Social media is an amazing platform for brand building. But when it comes to converting followers into leads, you're choices are limited and Social media has become more competitive today then ever before. So,here are some the best practices to follow to generate lead on social media.
So, put some time researching and crafting which type of content is your potential customer looking for and Create content that's going to resonant and provide value to your market.
Just not because it's the latest trend, but also as video are a very versatile and profitable digital marketing tool. As more than one-third of online activity involves watching video which encourages more social share, using video for your business is more likely to engage a lot of new consumers and valuable information can be easily explained.
If your aim is to get more leads then you must focus on link clicks, lead submission. Or, if your aim is to achieve brand awareness your focus must be on share, comments or retweets.
If you won't know if you're doing the right things or if something's wrong or if things are going well and you just need to give it more time on tracking the right metrics.
Track metrics like number of new fans, competitor’s growth and engagement of your content and you'll get a good idea of if you're growing or not.
A great way to help others is to hold an AMA (ask me anything) which helps people interact with you and helps in building strong relationship with your potential consumers. If you take this opportunity to provide detailed answers to people's questions, you could get a lot of traffic in return.
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ABOUT THE AUTHOR
Director @ Eneblur Consulting Hubli