QR Code and Mobile Sites are Both Critical Mobile Marketing 1st Steps

Mar 21
08:55

2012

Bob B. Hamilton

Bob B. Hamilton

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There are many different forms of marketing business owners can take advantage of. Mobile marketing offers many benefits. When it comes to mobile marketing, creating a mobile site and using QR codes should be two of the first things you invest energy into making happen.

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There are many different forms of marketing business owners can take advantage of.  Mobile marketing offers many benefits.  When it comes to mobile marketing,QR Code and Mobile Sites are Both Critical Mobile Marketing 1st Steps Articles creating a mobile site and using QR codes should be two of the first things you invest energy into making happen.

When people browse the internet, they no longer have to do so while sitting behind a computer.  As phones get more advanced and internet speeds get faster, more and more people will start browsing on their cell phones and mobile devices.  Do not make them browse a standard site on these smaller devices and screens.

That is one reason it is critical for you to have a mobile site designed especially for these users.  Not only will it display your website content more effectively, but it will also allow them to navigate the site a bit more easily.  It should not be too difficult for you to have a mobile version constructed.  It is simply a simpler design of your traditional site.

As far as mobile websites are concerned, it is a good idea to put your phone number clearly on the site.  Not only should it be present, but the site should allow visitors to initiate a phone call simply by pressing the number.  The more convenient you make it for your customers the more likely they will do business with you.

In addition to having a mobile site, it is important for you to get started using QR codes too.  The use of quick response codes can even complement your mobile site.  When customers can scan the code using their phone, they can be redirected to your site.

There are various ways you can use QR codes for marketing purposes.  Some business owners are starting to put them on their business cards.  People in possession of these cards can then scan the code and have contact information put into their phones with maximum convenience.

QR codes can also be used to provide information about the products your company sells.  Customers are usually interested in finding out as much as possible about a particular product before they purchase it.  Once again, the more convenient you make it for your customers the better it is for you.

It is vital for you to start reaping the benefits of mobile marketing.  To get started, make sure you have a mobile website to direct people to who are browsing the internet on the go.  Make sure you think about using QR codes as well.