ACTIVETRAVEL ASIA (ATA) is championing a movement towards active travel in Vietnam, Laos, and Cambodia, promoting physical activities like walking, cycling, trekking, and kayaking as sustainable travel options. This initiative not only aims to boost physical fitness and combat obesity but also to reduce fossil fuel consumption and carbon emissions. With a focus on integrating physical activity into daily life, ATA's efforts align with global strategies to address climate change and health issues.
Active travel is gaining momentum as a dual solution to some of the world's most pressing problems: the escalating health crisis of obesity and the environmental threat of climate change. By encouraging non-motorized forms of transportation, ATA is at the forefront of a global shift towards healthier, more sustainable living.
The World Health Organization has identified physical inactivity as the fourth leading risk factor for global mortality, causing an estimated 3.2 million deaths globally each year. Active travel can play a significant role in reversing this trend. A study published in The Lancet found that cycling to work is associated with a 41% lower risk of dying overall compared to commuting by car or public transport.
Transportation accounts for about 14% of global greenhouse gas emissions, with road vehicles responsible for the majority of this figure. Active travel can substantially reduce these emissions. According to the Institute for Transportation and Development Policy, a 20% increase in cycling worldwide could "cut carbon dioxide emissions from urban passenger transport by nearly 11% in 2050."
In the UK, public health and environmental campaigns have successfully advocated for policies that make active travel safer and more appealing. This includes investments in safe routes and infrastructure improvements. ATA is working to replicate these successes in Southeast Asia, where the need for safe and interconnected routes is critical to encourage active travel.
In Vietnam, Laos, and Cambodia, the development of infrastructure for active travel is often focused on leisure trails rather than practical, everyday routes. This results in fragmented networks that fail to provide safe and direct access to common destinations. Addressing this issue is essential for the growth of active travel in the region.
ATA has curated a selection of active travel itineraries designed to inspire travelers to incorporate more walking and cycling into their lives, even after their holidays. These experiences not only offer a response to the obesity epidemic but also contribute to reducing carbon emissions.
Vietnam
Cambodia
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These itineraries are not just vacations; they are transformative experiences that encourage a shift towards active lifestyles and sustainable travel habits.
ACTIVETRAVEL ASIA's commitment to promoting active travel in Vietnam, Laos, and Cambodia is a testament to the power of sustainable tourism. By offering itineraries that blend adventure with environmental consciousness, ATA is leading the way in creating a healthier, greener future for the region and its visitors.
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