Creating a website is a critical step in establishing your online presence. However, it's not just about having a site; it's about having a well-planned, user-friendly, and visually appealing site that effectively communicates your brand message. This article will guide you through two crucial aspects to consider when building your website: site planning and color selection.
Your website doesn't need to be overly elaborate or text-heavy. Instead, focus on organizing your content in a way that makes sense to your visitors. Don't waste time fretting over the perfect image or logo size for your header; professional web design companies can guide you on this.
Provide your designer with your basic concept and the purpose of your site. They will then create a design that aligns with your vision. Your role is to decide on the sections you want included, as this will help you organize your content. Consider the titles of your site sections and how they will interlink. This step will help you integrate the graphics around the content, resulting in a more cohesive and well-planned design.
Your site structure, whether a 2-column or 3-column layout, should be based on the size of your data and how you want it arranged. If you have lengthy information for your clients to read, a 2-column layout would be suitable. For websites with numerous links and short descriptions, a 3-column layout is generally used. However, avoid excessive use of graphics as it can overwhelm the look of the site.
Choosing the right color scheme is crucial as it sets the theme of your entire site. Business websites should have colors that are easy on the eyes and not too shocking. Soft and readable colors give your site a professional look, indicating to clients that they are dealing with a legitimate business.
For instance, compare the professional design and business-oriented color scheme of Money Making Empire to the jarring colors and background music of Road to Wealth. The latter's choice of colors and music significantly reduces their chances of convincing clients about their money-making opportunities.
If you're investing your hard-earned money in setting up an online business, don't make the mistake of entrusting your website design to someone inexperienced. Your website will compete in the world of e-business, and potential customers form a first impression of your site within seconds.
Consider seeking the help of a professional design and marketing company like Worldprofit. Not only will you benefit from experienced e-business site developers, but you'll also gain access to the marketing and promotional resources of a dot com company that has been in business for over six years.
