How a Successful Blog Makes Readers Comfortable

Having a successful blog starts with offering interesting content which ultimately leads to return visitors! However your blog readers must also feel comfortable once they land on your site and here are 3 ways any blogger can increase the comfort level of their visitors!

Introduce Yourself

The about page is often overlooked or considered an afterthought for many new bloggers and understandably so! In most cases the administrator is more focused on creating interesting content blog readers will enjoy and do NOT consider any information about themselves as something of interest to others! The fact is that visitors always want to know a little about the person behind all the updates that have captured their interest! Creating an 'about' page that tells a little about your background and how it is relevant to your blogging efforts and topic selection is ideal! Visitors get a chance to learn a little more about you and this insight helps them feel more comfortable when landing on your site! Creating intrigue by cloaking yourself in a 'shroud' of mystery only works in the movies but not on any blogs!

Invite Commenting

Blog readers want and need to feel 'invited' and/or welcomed to any platform they land on and another way to accomplish this is by allowing comments! Consider for the moment how you or anybody else may feel who walks into a social setting where NOBODY listens to or shows any interest in what you say! Being 'snubbed' like this is not something that will make most people feel neither comfortable nor welcomed! This is NOT a good way increase the number of return visitors to your site therefore always allow and welcome visitor comments!

Easy To Read Updates

We spoke earlier about creating interesting content and blog readers can only find something useful or interesting IF they understand what it says! Always remember to write in a way that everybody can understand since your popularity will be based on the usefulness of what you wrote and NOT the big words you used! You're writing to keep your visitors happy and not to impress your old high school English teacher!

A successful blog is one that has plenty of return visitors and offering these people interesting content is a great first step! The fact is however that blog readers must feel comfortable on your site whether it is their first visit or they are simply returning! The 3 ways we discussed above are simple 'strategies' if you must call them that, to help increase the comfort level of new or return visitors to your site! Although interesting content is vital towards building a popular platform, the atmosphere people are greeted with is of equal importance if you want your blog readers to come back time and again!