Decisive Planning Techniques for Catalog Designs

Remember that when you are creating designs for catalog printing, it is important for you to always develop a proper plan first. You do not want to print catalogs with just designs that look “decent”. You want to really be decisive with your design plans to make them the best that they can be for catalog printing.

Let me give you a few of the most important planning points when you want to do catalog printing. These are very important to do as these will help you be more decisive and effective with your own custom catalog designs.

1. Know what your readers want to see – Proper planning for a catalog design requires some definite knowledge about the readers. That is why your first step to proper design planning is of course to do some market research. Not only will you have to go and look at related literature about your market, but you must also actually try to get direct data from your market in the form of sample interviews or actual surveys.

Try to ascertain exactly what your readers want to see with your color catalogs. Once you know exactly the main themes that they want to see, you should be able to know where to start as you develop your designs.

2. Determine the image that you want to project – Beyond your audience, you of course also have an important input upon your color catalog designs. You must always have a clear idea of the “image” of yourself or of your products that you want to present to readers. Having a coherent image to your readers helps them trust you and of course makes you and your color catalogs more successful in a sense. That is why it is important for you to actually develop some very specific imagery that you want to project through your catalogs.

3. Know the right template you will be using – You should also try to actually know the right template that you should be using for your own catalogs. The template will have a huge effect on your designs of course, so make sure that you choose the right one that will help you reach your goals for catalog printing. Use bigger templates to impress and smaller ones for mobility. Make sure you balance all these out if you want your custom catalogs to turn out correctly.

4. Consider the current design trends and sample catalogs – Make sure that you also consider the current design trends and sample catalogs that you see when you start trying to plan out your designs for catalog printing.

Of course, it is important to achieve that balance between being distinct and original and going with the flow in terms of trends in design style. Believe me, your color catalog will succeed only if you can be both really original with what you are doing while keeping the right elements that make your prints look very popular and professional.

5. Consider your budget for catalog printing – Finally, you should of course be careful and not overdo your designs. Some people of course mistakenly develop designs that are too complex and impractical that they become too expensive from an investment standpoint. That is why it is important to keep in mind the limitations in terms of financial resources for special projects like catalog printing. Your designs should of course be at least in line with your reserved budget for catalog printing of course.

Good! Now you know the important points to do and take note of as you plan for your color catalog designs. Believe me, planning is crucial at this stage so you better really think about your designs carefully for catalog printing.