Four Ways A London Printing Service Can Help Your Business
In London, printing is a very important service relied on by many businesses, from corner shops to financial organisations. But why do they choose a London based printer for this job? There are many r...
A Local Service For Thousands
One of the biggest reasons why London printing is so popular is because how many businesses are based in the capital. London has a population of around 8 million, and by including commuters, the number of people dependent on London for work is around 14 million. This means the demand for printing in the capital is extremely high, not just for business, but for personal uses too!
As a result, a London based printing company is a great asset to a large range of businesses. While you could outsource your printing service to Scotland, the real benefit of using a local service in London, the south east or East Anglia is that you’re close enough to your supplier to meet them in person and oversee your design.
London is often known for it’s high prices, but in the world of printing, the contrary is true. London printing is in fact one of the cheapest places to have your printing done in the country. But why is that? The primary reason is once again, location. Because London is so huge, there are a massive range of printing companies set up in the capital. This has resulted in a great deal of competition. The result couldn’t be better for business owners or marketing managers! Printing companies are having to increasingly compete on price, as the lowest prices often get the most jobs. If you choose a London printer, you can be sure to get one of the most competitively priced services on the planet.
Exceptional Customer Service
As we’ve already agreed, London is full of printing companies. While that has resulted in many competing on price, the other benefit for the print buyer is exceptional customer service. For many marketing managers, business owners or procurement managers, there is a wide range of London printing services available. If the current one delivers a poor service, it’s easy to switch to another with better customer service. The result is that the majority of reputable London based printers strive to deliver the best customer service possible, which can only be a good thing for the client!
Bulletproof Product Quality
Once again, London’s astronomical size is the cause of this feature that all printing buyers can take advantage of. As we already know, most London printing businesses compete on both price and customer service, but the final one is product quality.
In the past, when price was often the only concern, paper was often thin, brittle and rarely shatterproof. However since the global recession in 2008 and 2009, print buyers wanted to be sure their investment wasn't wasted on substandard products. As a result, printers have begun to focus heavily on increasing the quality of their print products. Nowadays, paper quality could stop a bullet – not just metaphorically – but also physically in some rare cases.
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ABOUT THE AUTHOR
Victoria Orr works for Swallowtail Print, East Anglia's leading commercial printing company, which specialises in high-quality and affordable leaflet, business card and london printing services.