How to Make Promotional Mugs a Great Advertising Tool

Apr 2
12:27

2008

Gareth Parkin

Gareth Parkin

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Marketing and advertipromotional mugs remain as important as they did in years gone by.

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Marketing is a necessary component of running a business. Most businesses can't get away from advertising if they want people to know about them and their services or products. There are a number of different techniques or strategies for advertising and again,How to Make Promotional Mugs a Great Advertising Tool Articles most companies need to invest in several types of marketing activities in order to be successful. One of the most fun advertising strategies is using promotional items, a give-away or freebies.

People love to get something for free thus promotional items have been a very successful strategy for business owners to use. There are some recommendations for using promotional items so you get the biggest bang for the buck though. For the purposes of this discussion, let's use promotional mugs advertising the business from which they received the mug. One more example of free advertising with promotional mugs, is when you see people in meetings or conferences, they often will be carrying their favorite promotional mug thus advertising for the company that gave it to them.

So, now that it is decided that promotional mugs do get around, it is now time to think about what to have printed on them so they do the best marketing possible. The first thing that comes to mind when thinking about printing is having the name and logo of the company printed on the promotional mugs. It is also important to think about whether you want to have any graphics, other than the logo.

Sometimes people are quite pleased with promotional mugs that have a great printed saying or quote. Others like to have a cartoon or joke that fits the products they sell. Still others like promotional mugs that have floral designs or pictures of animals etc. Thinking about what you want to have printed on your promotional mugs is important because you want to draw attention to your mugs so people learn about your business.

You will be able to select your own graphics, quotes, saying, cartoon and pictures so, be ready when you start to make your selection that you know what you want. These variables will play into the size and shape of the promotional mugs you select.

Promotional mugs are a great advertising tool if you take the time to plan what they say on them to make them memorable.