the failure rates no more than 7%, if it is over 8%, send a machine to the customer. The third advantage is that every month
HC Auto Electronics: Chang Wanfang of such cooperation open attitude, is badly in need of. The two executives also talk about planning and marketing goals for this year and in recent years, friends who have gathered to witness the objectives of the Articles of CHINAonline, where we wish we CHINAonline Articles can achieve these goals, thank you.
China Electronic Chamber of Commerce Executive Vice President and Secretary General Wang Ning, Dong Yang, Executive Vice President and Secretary General of China Association of Automobile Manufacturers, China National Automotive Industry Consulting Committee, senior automotive industry experts, the High Commissioner for the Commission of the China International Talent Development Center Honorary Vice-president Chen Guangzu, executive president of the Shenzhen Association of Automotive Electronics Qiu Qingfang Information Center of the Ministry of Education Information Technology Commission, the project director of the Office of the Ministry of Education, the National Internet of Things, Professor Bear Gai Chi, Deputy Secretary-General Liu Shuguang of the China Electronic Chamber of Commerce to attend the awards ceremony
HC Auto Electronics: dear friends, Good morning, here is the live scene of the 2011 Top Ten Award Presentation Ceremony of China's auto electronics industry, we are now interviewed car Airlines and health Automotive Digital Technology Co., Ltd. Liu Yao, chairman, Liu total hello. First of all with our friends to say hello.
HC Auto Electronics: First of all congratulations to the dealers alive more than 200 industry brand to stand out and become a competitive brand in our top ten. From the company's advantage, why we car Xingjian has emerged as the top ten competitive brands
Car Hang Jian: Thank you. We have five major advantages, the first model of our company is now one hundred variety, there are five general-purpose machine, this is the first advantage. Second, we introduced a 71, that is, the failure rates no more than 7%, if it is over 7%, send a machine to the customer. The third advantage is that every month, our company will launch 5-8 models the speed of the new car models. The fourth advantage, we rely on word of mouth within the line, in recent years to rely on word of mouth within the line passed each other. The fifth advantage of our stability and reliability of the original car machine design, this design is to increase the car itself in the course of stability, this design is unique, reliability and other users is very convenience.
HC Automotive Electronics Network: Mr Liu described from five aspects of the car revolves brand, brand, Main product: car dvr failure rates, stability, services, etc., the car to Xingjian this brand penetration of the action of terminal owners have what Market promotion and dissemination of what action
Car Hang Jian: 2011 ad spending almost two million this year, there will be greater investment in the promotion of the brand is the image of the media, networking, exhibition, outdoor billboards, terminal line shop will increase investment this year .
HC Auto Electronics: Thank you, Mr. Liu to guest in our studio, thank you for your attention, thank you.
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