Networking is a common practice, yet only a few individuals truly harness its potential. This article provides a set of strategies to bridge the gap between your current networking efforts and the success you could achieve.
Generosity often yields unexpected returns. Giving without expecting anything in return can lead to new clients, referrals, or opportunities.
Just like in marketing, consistency in networking can yield productive results. As Jay Conrad Levinson, the father of Guerilla Marketing, once said, “Mediocre marketing with commitment works better than brilliant marketing without commitment.”
When introducing yourself, clarify your target market and articulate "what's in it for them". Sell benefits, not just services.
Involvement increases your visibility, making you more memorable to your network.
Expand your network by advocating for others. Use your resources to connect people you know with others. Remember, what goes around comes around.
Can your business meet their needs? If not, who do you know who can? Either way, it's a win-win situation.
Building relationships is more important than collecting leads. Prioritize quality over quantity and aim for deeper connections.
Collecting business cards is more important than distributing them. This allows you to follow up and take control of the relationship.
Having a network is not enough. Follow up and continue developing your relationships. Always have a good reason to follow up or ask "how can I help you?"
Build relationships with influential individuals who connect with your ideal client or customer. Offer incentives for referrals or provide great benefits.
The 6 Degrees of Separation Theory suggests that we are only six people away from finding out anything we need to know. Be curious and you'll be surprised at the resources and information available to you.
Your business can only grow as much as you do. Start with personal development!
To put these tips into action, focus on one strategy per week and observe the results. Gradually incorporate more strategies and soon, your networking efforts will pave your way to success.
Copyright 2004 © Beth A. Tabak, All rights reserved.
12 Networking Tips to Success~ Strengthen Your Skills & Grow Your Business
Networking is a skill anyone can build. It is not about selling. In fact, it is not about you at all. When you understand networking as providing value to others you are on your way to being successful. Here are 12 networking tips to grow your business to success.
Procrastination to Massive Action- 10 Tips to Establish a Record of Completions
End procrastination and build a record of completions. To lead a fulfilling life get moving today one step at a time on the tasks that will make the greatest positive difference. Learn 10 tips to end this sabotaging behavior and create a new habit of achieving.
Add One New Habit that Ignites Change
Developing one good habit after another gives birth to impressive new results. This article lays down the challenge and the steps to take to choose one new positive habit to commit to developing daily in order to boost results and ignite change.
