Brock MacLean Ascends to Senior Vice President Role at For Rent Media Solutions™

Apr 3
01:46

2024

Meredith Mobley

Meredith Mobley

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For Rent Media Solutions™, a prominent player in the apartment search industry, has elevated Brock MacLean to the role of Senior Vice President of National Sales and Development. With a 15-year tenure in the multi-housing sector, MacLean's innovative contributions have been pivotal in reinforcing the company's technological edge. His leadership has been instrumental in launching groundbreaking digital marketing tools, including the industry's first online video package and a unique iPhone® application, setting new standards in multimedia channel marketing.

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A New Chapter for a Seasoned Leader

The Rise of Brock MacLean

Brock MacLean's journey with For Rent Media Solutions began in 2006,Brock MacLean Ascends to Senior Vice President Role at For Rent Media Solutions™ Articles and since then, he has carved out a reputation as a technology maven within the multi-housing industry. His promotion to Senior Vice President of National Sales and Development is a testament to his strategic vision and his role in steering the company towards innovative marketing solutions.

Pioneering Technological Innovations

Under MacLean's guidance, For Rent Media Solutions has introduced several industry firsts, including Community Theater®, a pioneering online video package, and a trailblazing iPhone® application that stands out in the market for its unique features. These initiatives have not only enhanced the company's portfolio but also solidified its status as a leader in tech-savvy marketing.

Educating and Influencing the Industry

MacLean's influence extends beyond product development; he is a recognized thought leader, sharing his insights through speaking engagements, national management meetings, and media interviews. His expertise has been featured in major industry publications, contributing to the broader conversation on the future of multi-housing marketing.

About For Rent Media Solutions™

Headquartered in Norfolk, Virginia, For Rent Media Solutions is a division of Dominion Enterprises. The company serves as a comprehensive housing solution, connecting apartment seekers with property managers and owners. It boasts a vast selection of over 50,000 apartment listings nationwide and produces 98 magazines, including specialized publications like After 55™ Housing & Resource Guide and Apartamentos Para Rentar®. For Rent Media Solutions also operates several websites, including ForRent.com®, SeniorOutlook.com™, CorporateHousing.com®, and ParaRentar.com™, catering to diverse housing needs.

Dominion Enterprises: A Marketing Powerhouse

Dominion Enterprises stands as a marketing services behemoth, catering to various industries such as automotive, real estate, and employment. The company's portfolio includes over 45 leading websites with a significant online presence and more than 450 magazines with a robust circulation. Based in Norfolk, Virginia, Dominion Enterprises employs over 5,400 individuals across more than 200 offices nationwide. For more information, visit their official website Dominion Enterprises.

Industry Impact and Future Outlook

Brock MacLean's advancement within For Rent Media Solutions is poised to further the company's innovative streak in the multi-housing market. His strategic foresight and commitment to technological advancement are expected to drive the company's growth and enhance its offerings in the digital marketing space.

Interesting Industry Stats

  • The U.S. apartment market has seen a surge in demand, with the national vacancy rate dropping to 4.7% in Q4 2021, the lowest since 2000. (Source: Statista)
  • Mobile technology continues to play a crucial role in real estate, with 81% of older millennials, 80% of younger millennials, and 78% of Generation X finding their home on a mobile device. (Source: National Association of Realtors)
  • Video content is increasingly important in property marketing, with listings that include video receiving 403% more inquiries than those without. (Source: National Association of Realtors)

Brock MacLean's promotion reflects For Rent Media Solutions' commitment to staying at the forefront of the multi-housing industry's digital transformation. As he takes on his new role, the company looks forward to leveraging his expertise to continue delivering innovative solutions that meet the evolving needs of apartment seekers and property managers alike.