BROOKS, SAUCONY, and NEW BALANCE
The leaders of BROOKS, SAUCONY and NEW BALANCE, lead America to its great running shoes time. The reason that America sports shoes industry can achieve such a great achievement is that it can aim high and devotes itself into its undertakings.
Famous as the Japan ASICS running shoes,
the American top four running shoes are also enjoyed the world popular fame: BROOKS, SAUCONY, and NEW BALANCE. These four running shoes enjoy the most fame among the various running shoes.
Established in the year of 1914, Brooks was a company specializing in the production of professional sports goods. The original technology of its company were included: Hydro Flow liquid buffer power systems, high-tech twill weaving techniques, vinyl resin midsole reinforced technology. Podular Technology provided a most comfort feet sense to the wearers by using 257 materials and the ergonomic shoes design.
The five layer precise structure provided Brooks an excellent cushioning performance and the perfect quality insurance. According to the general foot type, flat feet, high arches and other foot type consumers, Brooks designed different professional technologies to meet the various shoes demand. The shock absorber technology was a combination of convenient liquid flow and a number of shock absorber channels, by using the Brooks Hydro flow technology consisted by the room temperature viscous material bags. The cushioning bags in the heel part are not only worked as a buffer, but also have a positive and stable effect.
SAUCONY enjoy the reputation of "the Rolls Royce of sports shoes brand" in the United States, the company is headquartered in the United States, with 100 years of history, and the products are divided into two broad categories, one is the professional sports series, and the other is the recreational sports series. SAUCONY is one of the top four world running shoes. Half a century ago, America's first spacewalk astronaut White was wearing SAUCONY to walk in the moon. SAUCONY sports shoes can help the runners to gain the most protection and movement efficiency.
Another core technology of the SAUCONY sports shoes is the world recognized GRID system, which is the only midsole technology that can provide cushioning and stability features. Runners who wear SAUCONY running shoes are ensured with the best protection and movement efficiency.
NEW BALANCE: In the year of 1906, William J Riley established the New Balance arch support company in the U.S. Marathon City-Boston, which was specialized in making professional custom-made orthopedic arch support and corrective shoes. The arch support device can greatly increase the sense of balance during exercise, and thus was born New Balance name.
Due to the good developing momentum, in the 1950s, New Balance began to make its professional sports shoes for the local runners and as wile, it began to enter into the sports shoes industry in the 1960s.
The current chairman and chief executive James S Davis open the new prologue of New Balance as he bought New Balance in the 1970s Boston Marathon day. Since then, New Balance was endeavored to develop new high-tech functional material, and provided human services with six different kinds of width lasts and two different heights shoes upper to meet the various demands of different foot styles and this was the unique U.S. made imports shoes. The exclusive research and development of high shock-absorbing technology "multi-functional" shoes was enjoyed the fame of the "President's jogging shoes", and was favored by multi-country state heads and elites, because of its 99% perfect ground reaction force absorbing skills.
