King of the Running Sneakers
The running shoes brands BROOKS, SAUCONY and NEW BALANCE are the most popular shoes brands in the U.S. and that became the representative of the America running shoes brands. The reason that America sports shoes industry can achieve such a great achievement is that it can aim high and devotes itself into its undertakings.
Established in the year of 1914, Brooks was a company specializing in the production of professional sports goods. The original technology of its company were included: Hydro Flow liquid buffer power systems, high-tech twill weaving techniques, vinyl resin midsole reinforced technology. Podular Technology, by using 257 materials and according to the ergonomic design, ensured the most comfortable feet feeling to the user.
Brooks' outstanding cushioning performance was come from the five layers precise structure, the perfect quality build. According to the general foot type, flat feet, high arches and other foot type consumers, Brooks designed different professional technologies to meet the various shoes demand. In shock absorber technology, Brooks adopted the Hydro flow (liquid flow) technology, which consist of room temperature viscous material bags, convenient liquid flow and a number of shock absorber channels. The cushion bags in the heel portion are not only functioned as a buffer but also can do positive and stable effect.
SAUCONY enjoy the reputation of "the Rolls Royce of sports shoes brand" in the United States, the company is headquartered in the United States, with 100 years of history, and the products are divided into two broad categories, one is the professional sports series, and the other is the recreational sports series. SAUCONY is one of the top four world running shoes. The first U.S. spacewalk astronaut White was just wearing SAUCONY to walk the first steps in the moon, that was half a century ago. SAUCONY sports shoes can help the runners to gain the most protection and movement efficiency.
Another core technology of the SAUCONY sports shoes is the world recognized GRID system, which is the only midsole technology that can provide cushioning and stability features. Runners who wear SAUCONY running shoes are ensured with the best protection and movement efficiency.
New Balance arch support company was established in 1906 by William J Riley, and the company was located in the U.S. Marathon City-Boston, which was focused on making professional custom-made orthopedic arch support and corrective shoes. The balance supporting function of its arch support device became the original name of the Company New Balance.
Due to the good developing momentum, in the 1950s, New Balance began to make its professional sports shoes for the local runners and as wile, it began to enter into the sports shoes industry in the 1960s.
The current chairman and chief executive James S Davis open the new prologue of New Balance as he bought New Balance in the 1970s Boston Marathon day. Since then, New Balance was endeavored to develop new high-tech functional material, and provided human services with six different kinds of width lasts and two different heights shoes upper to meet the various demands of different foot styles and this was the unique U.S. made imports shoes. The exclusive research and development of high shock-absorbing technology "multi-functional" shoes was enjoyed the fame of the "President's jogging shoes", and was favored by multi-country state heads and elites, because of its 99% perfect ground reaction force absorbing skills.
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