Build VOD Website like Netflix
We all are addicted to Netflix nowadays and it becomes so popular among us. Here I tell you how you can also start a business like Netflix. It is one of the best business model with great revenue, as per my view.
Video on demand websites provide exclusive and entertaining content for the viewers. It mainly comprises of the television series and movies. Though, a few television channels that have a VOD website of their own, stream content of their television on their website. VOD platform has gained market share due to convenience and control to choose the content they want to watch. This means the user can pay only for the content that they want to watch, and watch it at their convenience. Television controls the time and content that they telecast, but VOD put emphasis on the user.
There are 3 main models in VOD. They are -
Subscription VOD (SVOD)
User subscribes for a particular time, usually a month, and gains access to watch unlimited amount of content within this period of time.
Transactional VOD (TVOD)
User pays only for the content he wants to watch. Movies, tv series, sports and events mostly fall under this model. Attractive pricing is fixed on selected pieces of content to encourage more buys. Companies into TVOD make good amount of money by offering exclusive and live content that attracts large segment of audience.
This ad based model is free for users. Since the website makes money only out of advertising, they have to pool in amazing content to garner large audience. This is least-explored model.
Out of these three models, subscription based VOD is a tight market of many big, medium and small companies. Netflix, Amazon Prime and Hulu are top three players in the market. Netflix tops the list with over 98 million users worldwide and revenue of $2.64 billion in Q1 of 2017.
Build your own video on demand platform with video on demand services
You can now have your own VOD website like Netflix using the Netflix clone script in the market. Video on demand services is a white-label solution, fully customizable and ready-to-go. All you have to do is buy the script and get started with the business to make money from Day 1.
Open source vod platforms have made it easy for anyone to start a video on demand website. Several television channels have launched their VOD website to cater to the wider audience on the internet. Vod is mainly used by younger audiences, though older audiences are also moving from television to internet.
People are always on the look-out for great content and when your website offers it, subscriptions are easy to get. A Video On Demand business has three channels of revenue.
Users pay month-on-month and gain access to view all the content on your website. The numbers of users are constantly increasing because they can watch what they want to at their convenience. As a VOD business, you can also tie-up with several tv cable providers to reach out to the audience that is on television.
User pays particularly for the content that they want to watch, and they have to do it within a stipulated amount of time. Exclusive shows, events and most-watched tv series are mainly taken up under pay-per-view. It’s usually a planned day of binge-watching.
You can make money out of the ads displayed in the videos on your website. Revenue is usually for each view and click.
It’s Netflix Clone Script has all the features and functionality of Netflix website. You can get add as many features, payment gateways and other specifications and make your business model unique in the market. This open source vod platform is designed in angular.js and developed in laravel to bring out a software solution that is pleasing to the eye, easy to use and that works without any hitches.
How to use it in two easy steps?
You can use Google analytics from within the app to get real-time data of your VOD website. Use the data to consistently improvise your offerings and grow your business.
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ABOUT THE AUTHOR
Ashley John is a business entrepreneur who love to write about new business oppertunities and business ideas.