Creating a Vision
Creating a compelling vision means that we play a bigger game, get better results and are more fulfilled. Are you one of the 5% who wants to play big?
Pick up any business or self development book and chances are that you will come across something about creating a vision. For many this might seem:
The trouble is, if we cannot create a compelling vision, chances are we will just bobble along, same as ever and miss out what is really important to us. How might we break this cycle? For the purpose of this article, I have looked at it from the perspective of someone running a personal development business. However, the ideas can apply equally to health, relationships, wealth, fun and recreation.
What do you want to be?
If we take our scenario, the owner of the personal development business might want to:
Getting clear on what you want to be is a useful start point. Chances are you will be a little modest, so give yourself permission to think the unthinkable.
What do you want to do for others?
Using our scenario, it might be to:
The aim here is to identify the impact you want to create.
Who do you want to do it for?
The business is likely to have a target market for their offerings such as:
Finding a group that you are passionate about and would be motivated to serve day after day is essential.
What do you want them to do?
Here you are trying to get to the heart of what you want for them in what you offer. In our scenario it might be:
Why do you want them to do it?
The essence at this final stage in the process is what you want for them as a result of them stepping into and living their vision. In this scenario it might be:
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ABOUT THE AUTHOR
Duncan Brodie is a Leadership Development Coach and Management Trainer.
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