Customer service is imperative in a tough economy. Develop exceptional customer service in your organizational through four simple steps.
There is no sale without service. The higher level of service, the more likely you will gain a customer for life. Sometimes that may even mean making a smaller sale the first time, in order to help the customer gain trust in you and your store.
Today, more than ever, the biggest advantage one organization can have over another is its employees. Giving your employees the customer service training they need to succeed will be a big step in improving the quality of every companies most valuable asset - their people. Without these principles, many organizations will continue to provide the same "non service" that everyone else offers.
There are four main parts to developing exceptional customer service in an organization. Making your customers feel welcome, giving your undivided attention, going the extra mile and showing your customers that you appreciate their business.
Making Your Customers Feel Welcome
Think of each customer as an invited guest and personally welcome each visitor to your store. Use a simple and natural greeting. A forced, scripted greeting will turn off customers and will make them defensive. Treat the customer like YOU would like to be treated. They should be respected in the same way you respect a visitor coming into your home.
Giving Your Undivided Attention
Make people feel important - like they matter to you! Stop what you're doing and help the customer. Nothing is more important than focusing on a customer. If you are folding clothes or working on a report - stop immediately. This type of work is always second place to your customers.
Going the Extra Mile
Ask if "Is there anything else I can do?" and follow through on all your promises. Sometimes customers are afraid to open up and ask. Find out what you can REALLY do to help them. Going the extra mile will stand out in the customer's mind and will bring futures sales for your company. Going the extra mile is so rare these days that you surprise many people
Showing You Appreciate Your Customer's Business
It sounds simple but always say, "Thank you!" Encourage your customers to tell their friends about you and invite the customer back to the store. It's amazing how often the simple things are missed these days. It's actually rare to hear "thank you" in a lot of organizations these days and if you do it doesn't sound sincere. Make sure you smile and make the thank you count.
Simple but powerful - all of these customer service techniques are easy to implement, but powerful in their results. Customers are fed up with bad service, so with a simple change in attitude and a little training your company can get the advantage it needs over your competitors.
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