For Rent Media Solutions, a prominent player in the apartment search industry, has recently announced the appointment of Carol Marple as the new Regional Manager for its Texas markets. With over two decades of experience in the multi-housing sector, Marple brings a wealth of expertise and a robust network of contacts to the role. Her background includes significant contributions to marketing, training, and business development within the industry, making her a valuable asset to the For Rent Media Solutions team as they aim to enhance their presence in the Texas region.
Carol Marple's journey in the multi-housing industry began at Harry Reed Management, where she started as an on-site assistant manager. Her career trajectory took a turn towards marketing, eventually leading her to become the Director of Marketing and Training. A pivotal moment in her career was her involvement in the creation of Greystar University, an initiative that came to life after Greystar Real Estate Partners acquired Harry Reed Management in 1993.
Marple's expertise was further recognized during her tenure as a National Account Manager for Home Depot Supply, where she played a crucial role in the company's B2B operations. Her efforts did not go unnoticed, as she was honored with the National Account Manager of the Year award in both 2002 and 2004.
Throughout her career, Marple has been an active participant in various industry organizations and associations. Her dedication to the field has been acknowledged through numerous accolades, including the Paragon Award from the National Apartment Association (NAA) and several prestigious awards from the Texas Apartment Association. In 1997 and 2000, she was named the Houston Apartment Association (HAA) Marketing Director of the Year and currently serves on their board of directors.
Marple's commitment to professional development is evident in her recent graduation from the NAA Leadership Lyceum and the NAAEI Advanced Instructor Training. She has also served on the NAA Education Conference committee and is an active member of the NAA's National Suppliers Council.
In her new role as Texas Regional Manager, Marple will be responsible for overseeing all sales operations and development within the Texas markets. Her goals include expanding the company's publications to additional Texas markets and further developing the sales team to build on their existing success.
For Rent Media Solutions, headquartered in Norfolk, Virginia, is a division of Dominion Enterprises. It serves as a comprehensive solution for apartment seekers, property managers, and owners, offering a range of products and services designed to connect prospective residents with apartment communities. The company's portfolio includes For Rent Magazine®, ForRent.com™-The Magazine, and 98 other magazines across more than 190 markets, as well as After 55™ Housing & Resource Guide, and Apartamentos Para Rentar®. For Rent Media Solutions also operates several websites, including ForRent.com®, SeniorOutlook.com™, CorporateHousing.com®, and ParaRentar.com™, all dedicated to meeting the diverse needs of the apartment industry.
Dominion Enterprises is a leading marketing services company catering to various industries, including automotive, real estate, and apartment rental. The company offers a suite of technology-based marketing solutions such as Internet advertising, lead generation, CRM, website design and hosting, and data management services. Dominion Enterprises boasts a significant online presence with over 45 market-leading websites attracting millions of unique visitors, and an extensive print circulation through its 450 magazines. The company is based in Norfolk, Virginia, with a workforce of 5,400 employees across more than 200 offices nationwide. For more information, visit Dominion Enterprises.
While the press release does not provide specific statistics about the Texas apartment market or For Rent Media Solutions' performance within it, the rental market in Texas has been a topic of interest in recent years. According to a report by the Texas A&M Real Estate Center, the state's apartment market has seen a surge in demand, with occupancy rates reaching 90% in major metropolitan areas as of 2021. Additionally, the National Multifamily Housing Council (NMHC) notes that Texas is among the top states for apartment construction, contributing significantly to the nation's supply of multifamily housing.
These trends underscore the importance of experienced leadership in managing the growth and development of rental market solutions in Texas. Carol Marple's appointment comes at a time when the industry is poised for further expansion, and her expertise is expected to play a critical role in steering For Rent Media Solutions' strategic initiatives in the region.
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