With many businesses clamoring to provide the best marketing strategies and ideas, you can stand out with unique plastic card marketing. What exactly ...
With many businesses clamoring to provide the best marketing strategies and ideas,
you can stand out with unique plastic card marketing. What exactly is this? It’s simple. These cards can be used for many things such as business cards, phone cards, loyalty cards and more. Now, your company information and graphics can easily be put on these cards providing you with an excellent marketing opportunity. Here’s a look.
There are many uses for plastic cards aside from business cards, phone cards and loyalty cards. Uses also include discount cards, fundraising cards, gift cards, key cards, VIP cards, promotional cards, membership cards, badge cards, key tags, rolodex cards, door hangers and luggage tags. Not only that, but there are accessories that can go along with these card options such as sleeves for the cards, card holders and displays. Imagine how far your marketing will reach if you choose even some of these in which to put your business information on.
Not only are there many card options, but there are numerous ways you can make your plastic cards stand out even more. For starters you can customize any card. You can do this by choosing from multiple colors, you can get the edges rounded, and you can place information and graphics on each side of the card. You can also choose to have the card textured, have a magnetic strip, barcode or a signature line added, and you can even have a hologram or a scratch off section added. Additionally you can have different printing techniques applied that will give you cards different looks such as Ink Jet or thermal printing, a frosting finish, a foil stamping or a matte finish.
Also keep in mind that these cards don’t have to be the traditional rectangle credit card sized card. You can have them further customized by getting them die cut in a square, or with only two rounded edges, or to have a hole in them for a key tag and many more options that will suit your company’s needs. If you need help with the design of your cards, you can choose to work with your own designer or work with the designer from the card company that you choose, to get your graphics set up. A cheaper option is to use a pre-designed template. Most card companies have several pre-designed templates for you to use and this is a great option for a company that wants a quick and simple design for an affordable price.
The best place to get plastic cards is from an online company. There are many out there, so be sure to check around, compare prices and compare what you get for those prices. If you need a design service, make sure the company you order from has designers on hand to help you and that the price is within your budget. Likewise, it you are looking for pre-designed templates, make sure the company you decide to order from has pre-designed templates that you like. Finally, check out turnaround times to make sure the company you decide to go with can meet your required time needs.
One final item to check out when choosing a company is the actual plastic card material used. PVC cards are the best. They are strong and long lasting meaning your cards will last for a long time without breaking or wearing out. Don’t go with a company that offers a lesser quality because then you risk your card marketing falling flat.
