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Small Business Success ó 3 Ways Gratitude Can Grow Your Business

I love Thanksgiving. Itís my favorite holiday. Family, food, friends and football thrown in for good measure. But I digress.

What I REALLY like about Thanksgiving is itís about giving thanks. And I think gratitude is one of the most powerful emotions out there. Why is it so powerful? Because it has the capacity to change your life.

My business and life are going great right now, better than I had planned, but it hasnít always been that way. There were plenty of times where things were looking pretty bleak. During one particularly bleak time, a friend told me to just start listing everything I had in my life to be grateful for. Now, when things are looking pretty bad, it can be easy to say ďeverything sucks, I have nothing to be grateful for.Ē But, if weíre honest, we know that isnít true. Thereís always something, no matter how small, that is in your life you can be grateful for, and sometimes you just need to take a step back to see it.

Whatís so amazing about gratitude is itís so simple yet it has so much power Ė in fact, itís so powerful it can start turning things around for you. Now, granted, being grateful all by itself will probably not turn a sinking business into a profitable one. But, it CAN be the catalyst to a transformation.

Why does this work? Well, if youíre a fan of the Secret and law of attraction, youíve heard the phrase ďwhat you focus on expands.Ē So if you focus on all the things youíre grateful for instead of all the things that arenít working, the universe will bring you more things to be grateful for and less of the things that arenít working.

Now, while I do think this is true, I also know a lot of people do not believe this or donít think itís true for them. So, might I suggest another, more practical reason, for why gratitude works ó because it makes you feel better.

Yes, if you start to think about all the wonderful things that are in your life and that you have to be grateful for, things donít look quite so bleak. Youíre able to break, even for just a few moments, the funk you might have sunk into. And, with that improved mindset, you most likely can see your situation a bit more clearer and start coming up with some solutions (and maybe even take some actions) to get yourself out of it.

But gratitude isnít just about when things are going wrong, itís also powerful when things are going right. When youíre on top of the world, itís still an amazing practice to give thanks. If nothing else, it gives you a moment to fully appreciate how wonderful things are right now. (And isnít that a nice feeling to enjoy?)

So, how do you start adding a practice of gratitude to your life? Here are 3 tips to get you started:

1. Feelings are important. Itís not enough to just think about being grateful, you have to feel grateful as well. When you think about all the things youíre grateful for, really feel that gratitude throughout your body. Focus on it, and feel it radiate everywhere, from your fingers to your toes. Another tip is to imagine you have a dial in front of you, and when you turn up that dial youíre amplifying that emotion. It only takes a few moments to do, but the results are amazing. Try it and see if you donít feel so much better afterwards.

2. Write it down. My coach, Melanie Benson Strick, Success Connections, has a great daily journal which includes a space to write 5 things youíre grateful for each day. Writing is a physical activity, so again youíre anchoring that gratitude feeling in your body. If youíre really struggling right now, I would suggest taking a few minutes and writing down everything youíre grateful for each day.

3. Put out a reminder. My grandfather gave me a stuffed bear. But not just any stuffed bear, this bear has a little button on it and a story. The story is a bit longer than what I want to get into now, but the gist of it is this ó the bear comes from a magical land and represents an emotion. When you push the button and give it a hug, the emotion is released. My particular bear is about love. Iíve put the bear out so I can see it every day, and when I see it, it reminds me to be grateful. (And yes, sometimes I push the button and give it a hug as well.)

I agree, itís a little silly. But it works. And if thereís something you can put out that reminds you to be grateful, then itís an easy way to make being grateful a daily part of your routine.

It only takes a few minutesFree Web Content, but the results can be amazing. I challenge all of you to try it for 30 days and see if your business and your life start to improve.

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Michele PW (Michele Pariza Wacek) is your Ka-Ching! marketing strategist and owns Creative Concepts and Copywriting LLC, a copywriting and marketing agency. She helps entrepreneurs become more successful at attracting more clients, selling more products and services and boosting their business. To find out how she can help you take your business to the next level, visit her site at Copyright 2008 Michele Pariza Wacek.

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