Wooden Barrel Displays Add Charm to Any Retail Store Display

Why Choose Wooden Barrels Over Plastic Containers?

Basically, it all boils down to the “look.”

Plastic containers are extremely popular display fixture options. They’re durable, versatile, and are available in many shapes, sizes, and even colors. However, plastic containers don’t offer the same kind of visually appealing wooden barrels offer, and depending on the kind of store or business you manage, that rustic charm is exactly what you’re after.

What Kinds of Wooden Barrels Are Available?

When you think of a wooden barrel, you might just think of a plain, brown, barrel-shaped container. However, wooden barrels not only provide charming aesthetics to your product displays; they also offer numerous possibilities for creating those displays!

The kinds of wooden barrels you’ll choose will depend on three factors:

1. The kind of wooden barrel display you want to create.
2. Where you want to situate your wooden barrel display.
3. The kinds of merchandise items you want to display.

The second two are covered below; for now, let’s focus on the first.

If you want to create a simply display with one kind of merchandise, you might want to use one or a few single wooden barrels. You can situate these barrels in any position you like anywhere in your store.

On the other hand, if you want to create a more elaborate display with various kinds of merchandise items, you might want to look into floor and counter racks designed to hold your wooden barrels. Wooden barrel and basket display racks are available in various styles and work well for nearly every area of your store.

Where Can I Situate My Wooden Barrels?

As long as you have the room, you can situate your wooden barrels and create your display anywhere in your store you’d like!

Keep in mind that while you have this freedom (it’s your store and they’re your barrels, after all), wooden barrels are great fixtures for creating POP merchandise displays. POP displays, located in your store’s point of purchase area, are designed to encourage customers to make impulse purchases and increase your store’s sales, so it only makes sense to create attractive displays to help. POP barrel displays are ideal for these purposes, and because you can use single barrels or baskets or use fixtures designed to help you create the POP displays, your possibilities are numerous.

What Kinds of Merchandise Can My Wooden Barrels Hold?

Much like the answer to what kinds of wooden barrels you should use and where you should situate your barrels, the answer to what kinds of merchandise your barrels can hold is almost entirely up to you. The only considerations you need to make include:

• The size and weight capacity of your barrels. Wooden barrels are pretty sturdy, but you want to be careful to include only items that are small enough to attractively fit in them, as well as lightweight enough not to bust your barrels seams!
• The amount of display space you have to work with. Obviously, you don’t want to display very large items in small spaces. Even if the merchandise fits in the barrels, it will still create awkward situations for your customers if they’re cramped in a small space trying to browse the items.
• The actual display space itself. For example, if you plan to create a POP barrel display, you’re going to want to showcase items your customers are likely to purchase in the POP area of your store.

As long as the items you want to display will fit in the wooden barrels or baskets, you have enough space in your display area to display those items, and your items make sense in the area you’re displaying them, you can showcase virtually anything you want.

Article Tags: Wooden Barrel, Barrel Displays, Wooden Barrels

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