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ARTICLES: JANUARY 1, 2013

You want to know how to create ads that work? The secret is actually in the time that your target audience looks at your color printing ads. Two seconds. That’s right, you heard me. It takes only ...
How to be compassionate in designing for your users or clients' postcard marketing campaign
Ah, women! What do women want? You can either ask Mel Gibson or you can learn from this.   How do you market to women? If you are really that observant, you are probably aware of the fact th...
Are you addressing the right target in your advertising campaign?
How many times have you been approached by someone offering a free gift or a special discount when you buy a certain product? They might offer you a nice bowl with the purchase of an expensive se...
The most important decision you are going to make as a marketer is to choose the right printer for your project. Whether it is a professional commercial color printing company with the most expen...
One of the things you need to learn when you’re printing your ad is to work with a graphic designer that knows and understands well the basics of color printing. Understanding different factors su...
Before you go out and send your ad to your color printing company, it is appropriate for you to know about things such as graphics file formats, vectors, bitmaps, and formats and software you can ...
How to evaluate the message being conveyed by your design about you
If you want your marketing campaign to be successful, do not just think one project at a time. In order for you to be effective, plan your marketing campaign for the entire year, not just when you...
What are the things you should avoid when handling your advertising campaign
When choosing your commercial color printing company to do your printing job for you, it takes a lot of time, effort and energy on your part to find the right one. In fact, it is not easy to shop ...
If you are looking at hiring a professional designer for your color printing ad for example, or if you are a designer yourself, how would you set the price for the color printing design service re...
Design and material are not the only elements you should think about when you create your custom business cards. In addition to these two, you also have to consider the font you are going to use ...
When doing your marketing tool, do not ever think that clichés can get you the results you expect. This is just one of the biggest hoaxes in marketing. Including clichés in your ad copy is like th...








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