When it comes to starting an online business especially ecommerce business, most of the people back out before even starting due to cautions of mega-investment, inventory management. However, one ecommerce format that can be started with under $150 investment without any inventory.
Starting a business with $150 sounds too good to be true, but it is more than enough to kickstart an online selling business.
In the ecommerce industry, there is a concept called "Print on Demand." If you do not know what it is, here is a brief definition.
What is Print on Demand?
It is an online service that offers products such t-shirt, mugs, pillowcases, etc. and allows the seller to customize the product and sell them in the online store.
The best thing about this business is that you do not need to possess any kind of inventory. All you need is an ecommerce platform and a print on demand service.
Here is how you are going to spend your $150.
Yes. You saw that right. Print on demand services does not charge anything before you sell their product.
Create a design, post it on the products, and publish the products for sale on your Shopify store.
Top products to sell in print on demand
People are actually earning hundreds and thousands of dollars by penetrating in this business. However, to start a successful business you need to follow some best online selling practices.
Here are 5 steps you need to follow to start a successful print on demand business.
You need to find a niche that has a massive target market. When you stick with a niche, it becomes easier to research and understands what’s trending in a particular so you can easily capture the attention of the diehard fans of that niche. Such as, if you select 'Marvel' and decided to sell its t-shirts, then you would not find it difficult to know what movie is trending currently or what comic book character is hottest right now.
Generic design are not going to work in this business, you need to think outside of the business. So, I would recommend doing some brains storming by surfing some creative mediums.
Here are some of the best platforms to generate design ideas to print on the products
Just write the keyword of your niche and you will find amazing ideas for your design. Once you find a design then go to Fiverr or Upwork to create the hire a professional graphic designer. You can also create your own for free on Canva if you do not know graphic designing.
There are a number of print on demand companies out there and several of them can easily integrate with the Shopify store. I am mentioning some of them based on their ratings.
Printify | 4.5 stars
Printful | 4.5 stars
Custom Cat | 4 stars
Zazzle | 4 stars
Spread Shirt | 3.5 stars
To generate your first with sales, you need to create a super-specific Facebook ad campaign target specifically to your niche audience. For that, you’d better perform Facebook detailed targeting to get the most core audience.
To get the initial sales you can rely on the advertisement. However, to create a print on demand brand, you need to create a community on social media platforms and engage them with relevant content to create hardcore fans of your store.
Wrapping Up:
I hope you understand how easy it is to start this online business. Nonetheless, there is a lot of consistency, and research is required to build a successful store.
Perform proper research on your niche, create an engaging community, and then design the product as per the interest of your niche. That’s all you need to do!
