Marketing With Pictures: 5 Awesome Tips On Crafting and Utilizing Infographics In Your Advertising

May 18
09:27

2013

Adam Bauthues

Adam Bauthues

  • Share this article on Facebook
  • Share this article on Twitter
  • Share this article on Linkedin

You can use impressive visuals to help obtain a following on your boards then link back to your website. Here is how to create and use infographics to help market your business.

mediaimage

Pinterest has become the newest trend in business branding. Pinterest is no more and no less than marketing with pictures. It is pretty simple really. You can use eye-catching visuals to help earn a following on your boards and then link back to your website. Here is how to create and use infographics to help market your business.

: What Are Infographics?

Visualise charts. Businesses use them all the time to communicate all types of information: statistics,Marketing With Pictures: 5 Awesome Tips On Crafting and Utilizing Infographics In Your Advertising Articles trends, percentages and the like. There are line graphs, pie charts, bar graphs and candlestick charts. Each offers a distinct way to break down information in order that it is easy to understand. In business, what you want for your patrons is for them to be able to understand what you do and who you are, without a bunch of difficulty.

These graphics eliminate the technical terms and cut right to the chase. On a site like Pinterest, diagrams are excellent ways to start sharing relevant information about your business.

Marketing With Pictures: How to Use Infographics and Charts

It is not too hard to create a chart as long as you have the required info. According to that info, you can choose which graph would work the best for your audience. Because they use lots of color and you can readily understand them, Pie charts are great. Always describe your diagram or graphic in the description for each and every pin on your pin board.

Here are some ideas of when and how best to use them.

1) Share testimonials

Do you have a spot on your website that is readily available for buyers to share their reviews? Always make sure they know that their information could be posted elsewhere. Create an infographic using colorful bubbles, for instance, each consisting of a blurb from your customer testimonials. Include links back to the actual page on your website with the full reviews.

2) Share Buyer Statistics

You gather certain information when customers fill out forms at checkout on your site. Customize your forms to collect demographic info. Highlight that information on a bar chart showing who is buying from you. Use follow-up questionnaires to also collect this type of info.

3) Share Responses to Customer Questions

Use Pinterest to display the answers if you pose questions on your blog. Rank them in order of most popular response to least popular. Buyers rarely get to see the result of their answers to such questions, but you can help them out with an exceptional infographic or chart.

4) Countdown to Big Events

Use graphics embedded with timers to keep the date of a valuable product release or announcement in the forefront of people's minds.

5) Share Trends

What trends are essential to your business? Share them in graph form then demonstrate how you are addressing that trend with your company products.

What information would you prefer to share with readers and customers? Do it with infographics and charts on Pinterest. It is a really easy way to start marketing with pictures. You will be pleasantly surprised how rapidly your infographics can go viral on social media sites like Pinterest and Facebook. Give it a try!

Article "tagged" as:

Categories: