Although it has been a little late than other things, online grocery shopping has started picking the speed now. But, unlike the trend in other sectors, this sector is still in the hands of local vendors. However it would not be long so, if they don’t wake up to the demand of time now.
So far almost everything had started selling online except grocery items because of high volume of varieties and low quantity that every household would really have to buy in each order. But gradually groceries have also started selling online now. Local grocery stores are growing in number and so are their transactions. People are preferring to buy groceries and other consumables online, locally though. A survey conducted in the USA confirms this growing shift from traditional to technological grossing shopping trend now.
While Amazon, Ebay and all other giant online retailers all over the world have started taking their toll on local businesses, the grocery sector seems to remain in hands of local stores as long as they do not stay away from the trend consumers are picking to now i.e. online stores.
Technological advancements are not really very costly but need constant inputs to keep running successfully, which usually is not possible for conventional grocery merchants. This is where some city specific projects are coming into picture. These are some common ecommerce platform being developed and managed by city technocrats offering free memberships to local vendors with a facility to upload and sell their products online. Mostly these memberships are offered free but might also be at some annual membership fees, monthly rent or commission like structure to support their operations. They claim to be earning through advertisements generally. Such types of ventures provide easy to use and affordable platform to all city vendors. It brings all willing vendors on a single platform thus to facilitate buyers in selection of their preferred local store and place order in one go, without wandering through multiple online resources.
It is wise for local vendors to join in such programs if they really want to stay in their business. If they don’t, sooner or later there sure going to be some multinational store in their area offering this facility to locals on its own and snatching their share of business for ever. Therefore its good to accept the change early and get ready for the challenges. Remember opening individual online stores might not be as effective as these joint efforts can be. They are going to collect hoards of customers only because availability of multiple vendors there.
Those who wakeup to the call of the time and confirm their membership with such common local online shopping platform may only stay in the race.
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